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What Should Elon Musk Do to Fix Twitter After Jack Dorsey?
Jack Dorsey, the co-founder, CEO, and executive chairman of Twitter, has delivered an inspiring speech to a standing-room-only crowd about the company’s future. After all, he’s the company’s permanent CEO. What exactly should he do to fix Twitter? Here are some ideas:
Elon Musk
After being ousted as the CEO of Twitter, co-founder Jack Dorsey has turned to Elon Musk to save the company. With the recent backlash from Twitter users, Musk has quietly purchased shares of Twitter and has announced his ownership months later. See the article : Top 10 Celebrities and Entertainers on Twitter. But the question remains, how can Elon Musk get Twitter back on track? Read on to find out. After all, Elon Musk has a track record of high-profile tech deals.
A recent video posted on Twitter by a former employee reveals Musk’s thoughts on the social network. Musk believes that Twitter’s algorithm has the power to manipulate its users. He argues that by displaying only the information they want, the mathematical equations that power Twitter can lead users to reject information they might otherwise like. Musk has said that a new algorithmic feed is needed for Twitter to avoid users obsessively checking the site.
Human moderation
One of the biggest problems with human moderation on social media is that it is largely opaque. The algorithm behind Twitter’s system is unknown, and users have no idea how the company is doing its job. Twitter’s system is not conducted by law enforcement, but by social media experts. On the same subject : How Can I Email Twitter?. That means the system is susceptible to bad-faith claims based on taking tweets out of context or misinterpreting them. Thankfully, human moderators are still employed by big social media companies.
While Twitter is required by law to provide information about the human moderators responsible for certain types of content, it doesn’t usually do so. Despite the law, Twitter has repeatedly refused to comply with requests for information about who moderates posts or flagged them as being inappropriate. The company is appealing the ruling. It is unclear if Twitter will ever provide information about the people who moderate content on the platform. However, lawmakers have complained about Twitter’s lack of transparency and their failure to uphold national rules on the platform.
Paid subscriptions
Following the announcement that Jack Dorsey is exploring monetization options, Twitter announced a survey of its users. The company will ask which features they would like to offer as premium subscriptions. One possible feature is the ability to undo a tweet within 30 seconds. See the article : How Much is Twitter Worth to Elon Musk?. Whether or not Twitter implements this idea remains to be seen. While it is a step in the right direction, paid subscriptions for Twitter may not change the social network’s business model.
Despite the recent decline in advertising revenues, Twitter recently announced that it can test a subscription model to increase revenue. However, it’s worth noting that Twitter has only recently launched and is still in the testing stage. It’s also worth noting that Twitter was recently hacked and 130 world-famous personalities were targeted. The hackers demanded bitcoin from their victims. With this news, Twitter is now considering a subscription-based model.
Faster user growth
Jack Dorsey has done an amazing job of turning around Twitter’s troubled user growth. Twitter had been unable to monetize its business and had suffered from negative user growth for years. However, the new CEO has turned the company around and has managed to double revenue from a base of $2.4 billion to a projected $4.8 billion in 2018. Twitter’s user base has risen by 130% during this period. The company has also seen its share price jump more than two-thirds since Jack took over the interim CEO role last July.
While Twitter missed its target for user growth in the third quarter, it made up for the shortfall by delivering better revenue guidance and better ad revenue. The company reported 192 million daily monetizable users, a measure of users who can view ads. This is slightly below the company’s estimate of 196.5 million users. Twitter’s growth rate will likely be slowing down in the second quarter, but it will still beat the expectations of Wall Street.
