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What is a Good Twitter Engagement Rate?
So what’s a good engagement rate on Twitter? An engagement rate of one to two percent is considered a healthy rate. Ideally, you’d like to get at least five percent. But how high is too high? Let’s look at some notable tweets to find out. For example, Justin Bieber has 94 million followers, while Barack Obama has 88 million followers. So which is better?
0.08%
While the engagement rate on Twitter is usually low, you should aim for anything higher than that. The average engagement rate is 0.045%, which is quite low, but it’s certainly better than zero. Read also : Are Twitter Ads Free?. That’s because Twitter tweets have a very short lifespan – there are 500 million tweets posted per day. A good engagement rate is anything above 0.5% – so you shouldn’t worry if your tweet only gets one or two likes.
While there are a few key metrics that can help you track your social media marketing success, you should always aim to exceed the engagement rate of your competitors. Generally, a good Twitter engagement rate is 0.08%, and a good Instagram engagement rate is 0.50%. However, the engagement rate on YouTube is even lower: 0.18%. Those are decent numbers for a social media platform. Just remember to follow the tips in the article and you’ll be well on your way to reaching your goal!
Justin Bieber has 94,446,901 followers
With over 11 million followers on Twitter, Justin Bieber is the most followed musician on the social network. While Lady Gaga has nearly 37 million official followers, Bieber is still ahead of her. The singer passed Lady Gaga as the most followed person on Twitter in January. This may interest you : Are Twitter Ads Effective 2022?. Bieber’s Believe Tour continues through Europe this week. His show in Antwerp, Belgium, was a sold-out success.
The pop sensation’s popularity is undoubtedly a factor, but his tweets also reveal his more human side. The tweets are not necessarily about his music, but about life, love, and relationships. He also tweets about his tour and explains that he wants to focus on sustainability and not just popularity. His fans can unlock special emojis by using the hashtag #100MBBeliebers.
Barack Obama has 88,277,291 followers
While former president Barack Obama may not tweet often, his 88,277,291 Twitter followers are the largest of any world leader. The former president describes himself on the site as a husband, father, and citizen. To see also : How to Search Twitter. His tweets have focused on social justice and optimism for the future. With his huge follower base, he is now able to reach tens of millions of people.
The president’s popularity on Twitter is not likely to drop after he leaves office. His recent tweets have averaged 162,600 accumulated engagement actions. Many of these tweets are dated, but are universally about his upcoming tour. In comparison, Barack Obama has 88,277,291 followers on Twitter and has inspired a lot of conversation. This makes him one of the most influential figures on Twitter.
Justin Bieber has 88,277,291 followers
If you’re a fan of the pop star, you’ve probably wondered how he has so many followers. The answer is quite simple: Twitter. The social network boasts more than a billion monthly active users. As of July 2018, there are more than 88 million people following the Canadian pop star. This figure includes his followers on Twitter and Instagram. However, a Twitter user does not have to follow all of those people to be listed as a “follower.” That makes a lot of sense.
A true Belieber can have more than 80 million followers on Twitter. However, it’s hard to get to 40 million without spending hundreds of hours every day interacting with the platform. It’s also important to remember that not all of these people are likely to be fans. Depending on the audience of your Twitter account, you can expect a wildly diverse range of followers.
