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Is YouTube Making a YouTube Rewind 2022?
In an article published on the company’s blog, PewDiePie discusses YouTube‘s decision to end its year-end Rewind videos. The video service has been making these videos for 10 years, and the criticism and diversity of its platform makes it impossible to compile all the content into a minute-long video. What’s the best alternative to YouTube Rewind 2022?
YouTube’s decision to stop making its own year-end rewind video
The first YouTube Rewind video was published in 2010, featuring the most popular viral videos of the year. In 2011 there were even more videos released, and in total, more than 12 million people watched the video. On the same subject : How to Add Tags on YouTube to Get More Views. YouTube canceled the video in 2020, so they’re no longer producing them. The decision to stop making its own year-end rewind video in 2022 is a sign that the company no longer wants to take risks.
Despite the controversy surrounding Rewind, the decision to stop producing them seems to be for good. The video was one of the most popular activities on YouTube, celebrating the platform’s most memorable moments and most beloved creators. However, the 2018 Rewind was met with criticism and sparked the biggest backlash in YouTube’s history. In the video’s history, it garnered 19 million dislikes. So, now, YouTube will focus on recognizing creators with a more modernized experience.
YouTube’s approach to community management
YouTube’s approach to community management may seem simple at first, but it differs significantly from most social media platforms. YouTube encourages users to leave comments, so brands should avoid deleting comments or hiding their like-dislike ratio. See the article : How to See Your Subscribers on YouTube. Instead, brands should aim to foster positive interactions with the YouTube community and provide valuable content. If you want your video to receive the most views, engage with your community on a regular basis.
A good approach to community management for YouTube includes avoiding content that could damage brand equity. Content that is too controversial or problematic for a mainstream audience could lose advertisers. To avoid losing revenue, consider adopting a family-friendly community management approach. The content on your YouTube channel should be appropriate for all ages and interests. It also helps to keep your community management team aware of your viewers’ interests and feedback. By being transparent with your audience, you’ll gain their trust.
YouTube’s lack of risk taking
In 2022, risk taking on YouTube will be the norm, not the exception. Extreme sports and professional stunts are high risk, but so is ground-level parkour and footage of motor vehicles speeding or drifting, frequently disrupting others. Read also : How to Unsubscribe on YouTube. Failed compilation videos can be perplexing, focusing on graphic injuries, and the ice bucket challenge is perplexing, as well. But YouTubers will still find these content forms entertaining.
PewDiePie’s take on YouTube Rewind 2022
There’s no denying that YouTube Rewind has over 9.5 million dislikes. The 2019 version, however, was more cautious, and failed to capture PewDiePie’s bold approach to the genre. The show’s cancellation for 2020 reflects a larger trend in YouTube: the company is not interested in the concept, but still wants to bring in new content each year. For the 2021 version, YouTube is planning to launch a new format called Escape2021.
The video is an attempt to relive the best moments in YouTube history. PewDiePie, real name Felix Kjellberg, missed last year’s version. This year, however, he makes a brief appearance in a segment on some of the most popular YouTubers. With more than four billion views, he’s one of the most watched YouTubers.
