{"id":53755,"date":"2022-08-30T08:08:13","date_gmt":"2022-08-30T08:08:13","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=53755"},"modified":"2022-08-30T08:10:28","modified_gmt":"2022-08-30T08:10:28","slug":"can-timing-your-instagram-posts-boost-your-following","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following","title":{"rendered":"Can Timing Your Instagram Posts Boost Your Following?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a153ec201dee\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-6a153ec201dee\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a153ec201dee\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#Introduction\" title=\"Introduction\">Introduction<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#What_the_experts_say\" title=\"What the experts say\">What the experts say<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#How_to_time_your_posts_for_maximum_engagement\" title=\"How to time your posts for maximum engagement\">How to time your posts for maximum engagement<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#The_benefits_of_timing_your_posts\" title=\"The benefits of timing your posts\">The benefits of timing your posts<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#More_engagement_on_your_posts\" title=\"More engagement on your posts\">More engagement on your posts<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#Reach_a_larger_audience\" title=\"Reach a larger audience\">Reach a larger audience<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#Get_more_followers\" title=\"Get more followers\">Get more followers<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#Increase_in_likes_and_comments\" title=\"Increase in likes and comments\">Increase in likes and comments<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#The_downside_of_timing_your_posts\" title=\"The downside of timing your posts\">The downside of timing your posts<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#Case_study_Timing_mattered_for_this_Instagram_user\" title=\"Case study: Timing mattered for this Instagram user\">Case study: Timing mattered for this Instagram user<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#Why_timing_your_Instagram_posts_matters\" title=\"Why timing your Instagram posts matters\">Why timing your Instagram posts matters<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#How_one_Instagram_user_grew_their_following_by_paying_attention_to_when_they_posted\" title=\"How one Instagram user grew their following by paying attention to when they posted\">How one Instagram user grew their following by paying attention to when they posted<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#What_other_factors_also_play_a_role_in_growing_your_Instagram_following\" title=\"What other factors also play a role in growing your Instagram following\">What other factors also play a role in growing your Instagram following<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#How_you_can_start_paying_attention_to_timing_for_your_own_Instagram_account\" title=\"How you can start paying attention to timing for your own Instagram account\">How you can start paying attention to timing for your own Instagram account<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\/#Tips_for_getting_started_with_timing_your_posts\" title=\"Tips for getting started with timing your posts\">Tips for getting started with timing your posts<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>If you&#8217;re an avid Instagram user, you&#8217;ve probably noticed that some of your favorite accounts seem to have a knack for posting at just the right time. But is there really a secret to timing your posts, or is it just a coincidence?<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/burst.shopifycdn.com\/photos\/wooden-your-boat-in-portugal.jpg?width=1200&amp;format=pjpg&amp;exif=1&amp;iptc=1\" alt=\"wooden your boat in portugal\"\/><\/figure><\/div>\n\n\n<h2 id=\"h-introduction\"><span class=\"ez-toc-section\" id=\"Introduction\"><\/span>Introduction<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Many <strong>social media users<\/strong> wonder if timing their posts can improve engagement and follower numbers on Instagram. In this article, we&#8217;ll explore the potential benefits of timing your Instagram posts and tell you how to get started.<\/p>\n\n\n\n<p>First, some evidence that timing may impact engagement: A study by Posture found that <strong>scheduling posts<\/strong> in the early morning or late at night resulted in more comments and likes than scheduled posts during the day. This suggests that, when it comes to driving engagement on Instagram, posting at strategic moments can make a big difference.<\/p>\n\n\n\n<p>Second, there may be other reasons why posting at specific times could result in more engaged followers: According to an article from Social Times, &#8220;When people are contacted when they\u2019re most likely to act (such as immediately after waking up), they\u2019re 54% more likely to take action.&#8221; This means that firing off lots of highly engaging content right before people start their day is likely to result in more activity later on.<\/p>\n\n\n\n<h2 id=\"h-what-the-experts-say\"><span class=\"ez-toc-section\" id=\"What_the_experts_say\"><\/span>What the experts say<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>When it comes to boosting your Instagram engagement, timing is key. But what does that mean for you specifically?<\/p>\n\n\n\n<p>According to experts, timing your posts can have a significant impact on your following. &#8220;Timing is everything when it comes to social media,&#8221; says <strong>social media strategist<\/strong> and branding expert, Monique Woodard. &#8220;Posts that are timely and relevant will engage your followers more than posts that are out of date or irrelevant.&#8221;<\/p>\n\n\n\n<p>So, what&#8217;s the best way to determine when is the right time to post on Instagram? &#8220;There is no one-size-fits-all answer to this question,&#8221; says Woodard. &#8220;However, there are some general tips that can help you determine when is the <strong>best time<\/strong> to post on Instagram.&#8221;<\/p>\n\n\n\n<p>First, consider the time of day. Posts that are posted in the morning or evening tend to receive more engagement than posts posted in the afternoon or evening. Second, consider what&#8217;s happening in your followers&#8217; lives. Posts that are relevant to their interests will be more engaging than posts that aren&#8217;t. And finally, consider what&#8217;s happening in the world around you. Posts that are topical and current will be more engaging than posts that aren&#8217;t.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/burst.shopifycdn.com\/photos\/two-people-work-together-to-making-cookie.jpg?width=1200&amp;format=pjpg&amp;exif=1&amp;iptc=1\" alt=\"two people work together to making cookie\"\/><\/figure><\/div>\n\n\n<h2 id=\"h-how-to-time-your-posts-for-maximum-engagement\"><span class=\"ez-toc-section\" id=\"How_to_time_your_posts_for_maximum_engagement\"><\/span>How to time your posts for maximum engagement<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>There\u2019s no one-size-fits-all answer to this question, as the best way to time your posts for maximum engagement will vary depending on your Instagram account and <strong>audience<\/strong>. However, some tips on timing your posts to boost engagement include:<\/p>\n\n\n\n<p><strong>Make sure your posts are relevant to your audience.<\/strong><\/p>\n\n\n\n<p>Make sure your posts are relevant to your audience and target a specific demographic. For example, if you\u2019re a <strong>fashion blogger<\/strong>, make sure your posts feature fashion-related content. If you\u2019re a food blogger, make sure your posts feature recipes that are relevant to your audience.<\/p>\n\n\n\n<p><strong>Keep your posts short and sweet.<\/strong><\/p>\n\n\n\n<p>People tend to spend more time on Instagram when they\u2019re enjoying the content they\u2019re viewing. Keep your posts short and sweet so that people have enough time to read them without feeling overwhelmed.<\/p>\n\n\n\n<p><strong>Use hashtags strategically.<\/strong><\/p>\n\n\n\n<p>Hashtags can help you reach a wider audience on Instagram. Use relevant hashtags in your posts to increase the chances that people will see them.<\/p>\n\n\n\n<p><strong>Try scheduling your posts ahead of time.<\/strong><\/p>\n\n\n\n<p>Try scheduling your posts ahead of time so that you can plan them around events or holidays that are important to your audience. This will help you stay consistent with your content and increase the chances that people will see it.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/live.staticflickr.com\/4372\/35807394893_ec0da9f5f3.jpg\" alt=\"Castlepollard 5km 2017\"\/><\/figure><\/div>\n\n\n<h2 id=\"h-the-benefits-of-timing-your-posts\"><span class=\"ez-toc-section\" id=\"The_benefits_of_timing_your_posts\"><\/span>The benefits of timing your posts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 id=\"h-more-engagement-on-your-posts\"><span class=\"ez-toc-section\" id=\"More_engagement_on_your_posts\"><\/span>More engagement on your posts<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Instagram is a great platform for sharing photos and videos with your followers. However, if you&#8217;re not careful, your posts can fall flat. By timing your posts correctly, you can increase the engagement and reach of your content.<\/p>\n\n\n\n<p>There are a few things to keep in mind when timing your posts. First, make sure to post at times that are relevant to your followers. For <strong>example<\/strong>, if you&#8217;re a fashion blogger, posting during <strong>fashion week<\/strong> is likely to be more engaging for your followers. Second, consider the time of day. Posts that are posted in the morning or evening tend to be more popular than posts that are posted in the afternoon or evening. Finally, consider the time of year. Posts that are posted in the summer or winter are more likely to be popular than posts that are posted in the spring or fall.<\/p>\n\n\n\n<p>The benefits of timing your posts are clear. By posting at the <strong>right times<\/strong> and in the right places, you can increase the engagement and reach of your content.<\/p>\n\n\n\n<h3 id=\"h-reach-a-larger-audience\"><span class=\"ez-toc-section\" id=\"Reach_a_larger_audience\"><\/span>Reach a larger audience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Timing your posts can have a <strong>significant impact<\/strong> on your Instagram engagement. By posting at the <strong>right time<\/strong>, you can reach a larger audience and increase the chances that your posts will be seen by potential followers.<\/p>\n\n\n\n<p>There are a few factors to consider when timing your posts. First, consider the time of day. Posts that are posted during peak hours tend to receive more engagement than posts that are posted at other times. Second, consider the type of content you\u2019re posting. Posts that are humorous or share interesting facts tend to perform better during prime time hours, while posts that are more serious or educational tend to perform better in the morning or evening.<\/p>\n\n\n\n<p>Finally, consider your target audience. Posts that are targeted towards a <strong>specific demographic tend<\/strong> to perform better when posted at the right time. For example, posts that are targeted towards women perform better during prime time hours, while posts that are targeted towards men perform better in the morning or evening.<\/p>\n\n\n\n<p>By taking these factors into account, you can create posts that will reach a larger audience and increase your Instagram engagement.<\/p>\n\n\n\n<h3 id=\"h-get-more-followers\"><span class=\"ez-toc-section\" id=\"Get_more_followers\"><\/span>Get more followers<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Timing your Instagram posts can help you to get more followers and engagement. By posting at the right time, you can reach a wider audience that is <strong>interested<\/strong> in what you have to say. Some benefits of timing your posts are as follows:<\/p>\n\n\n\n<p><strong>You Can Reach a More Engaged Audience<\/strong><\/p>\n\n\n\n<p>If you post at the right time, you will likely reach a more engaged audience. When people are engaged on social media, they&#8217;re more likely to respond to your content and leave feedback. This means that there&#8217;s an increased chance that they&#8217;ll be interested in what you have to say and follow your account further.<\/p>\n\n\n\n<p><strong>You Can Promote Your Posts Earlier in the Day<\/strong><\/p>\n\n\n\n<p>Posting early in the day can help you to reach a wider audience. By posting early in the day, you can reach people who are just waking up and starting their day. This means that you have a greater chance of getting them to click on your post and follow you.<\/p>\n\n\n\n<p><strong>You Can Reach More People Who Are Interested in Your Topic<\/strong><\/p>\n\n\n\n<p>If your topic is relevant to someone, they&#8217;re more likely to be interested in what you have to say. When people are interested in what you have to say, they&#8217;re more likely to click on your post and follow you.<\/p>\n\n\n\n<p><strong>You Can Increase Engagement on Your Posts<\/strong><\/p>\n\n\n\n<p>Posting at the right time can help to increase engagement on your posts. When people are engaged, they&#8217;re more likely to share your content and leave feedback. This means that your followers will see more engagement on your posts and be more likely to follow you.<\/p>\n\n\n\n<p><strong>You Can Get More Views on Your Posts<\/strong><\/p>\n\n\n\n<p>Posting at the right time can help to get more views on your posts. When people are viewing your content, they&#8217;re more likely to click on it and leave feedback. This means that you&#8217;ll be able to reach a <strong>wider audience<\/strong> and increase the chances of getting people to follow you.<\/p>\n\n\n\n<h3 id=\"h-increase-in-likes-and-comments\"><span class=\"ez-toc-section\" id=\"Increase_in_likes_and_comments\"><\/span>Increase in likes and comments<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>There are many benefits to timing your posts in order to increase <strong>engagement<\/strong> and reach your <strong>target audience<\/strong>. By posting at the right time of day, you can help to engage your followers and create a sense of community. Additionally, by posting during popular times of the day, you can attract more attention from potential followers.<\/p>\n\n\n\n<p>By timing your posts correctly, you can also increase the number of likes and comments on your content. By targeting specific demographics with <strong>timely posts<\/strong>, you can encourage more people to engage with your content. Additionally, by posting during popular times of the day, you can attract more followers who are active on social media. This increased engagement can lead to more likes and comments on your posts, which can help to boost your following.<\/p>\n\n\n\n<h2 id=\"h-the-downside-of-timing-your-posts\"><span class=\"ez-toc-section\" id=\"The_downside_of_timing_your_posts\"><\/span>The downside of timing your posts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Many people think that timing their posts is a way to increase engagement on Instagram. However, there are some <strong>potential negative consequences<\/strong> to doing this.<\/p>\n\n\n\n<ol><li>One of the biggest problems with timing your posts is that it can lead to less quality exposure for your account. By posting when people aren&#8217;t actively browsing Instagram, you&#8217;re limiting how many followers and likes your post will receive. This could discourage followers from taking an interest in your content, and may even cause them to unfollow you altogether if they don\u2019t find what they\u2019re looking for right away.<\/li><li>You also run the risk of missing out on important opportunities to promote your content. By posting at inappropriate times, you may miss out on mentions or shares from <strong>influential accounts<\/strong> or users who follow popular hashtags. This could limit the reach and impact of your post overall.<\/li><li>Finally, by timing your posts based on popular trends instead of considering the interests of your followers, you may end up promoting irrelevant material instead. For example, if a lot of people are using #vacation photos on Instagram but you&#8217;re not planning any travel-related content for 2018, it might be wiser to skip posting about holidays this year in favor of other time-sensitive topics like Easter or Mother&#8217;s Day instead. Watch this YouTube video for more:<\/li><\/ol>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"jeg_video_container jeg_video_content\"><iframe title=\"A Simple Trick To INCREASE Your Instagram Followers (Real People, No Bots)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ieNx4F2muTQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 id=\"h-case-study-timing-mattered-for-this-instagram-user\"><span class=\"ez-toc-section\" id=\"Case_study_Timing_mattered_for_this_Instagram_user\"><\/span>Case study: Timing mattered for this Instagram user<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 id=\"h-why-timing-your-instagram-posts-matters\"><span class=\"ez-toc-section\" id=\"Why_timing_your_Instagram_posts_matters\"><\/span>Why timing your Instagram posts matters<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A recent study found that when you post on a consistent schedule, engagement on your posts goes up. This is great news if you&#8217;re looking to increase your following and <strong>engagement rates<\/strong>. But what does this mean for you as an individual?<\/p>\n\n\n\n<p>According to the article, &#8220;timing matters because it builds relationships with followers.&#8221; The more connected you feel with your followers, the more <strong>likely<\/strong> they are to share and engage with your content. Additionally, posting regularly gives users a sense of authority and informs followers that the creator is still actively working on the account. It also creates a sense of depth &#8211; like subscribers can curate their feed by cherry picking which posts to read at any given time.<\/p>\n\n\n\n<p>If timing is important for increasing <strong>engagement rates<\/strong>, it&#8217;s worth considering how you can best schedule your posts. For some users, timing simply comes down to when they have the most time to dedicate to their account. Others may prefer to post at set times throughout the day or week. Again, this depends on personal preference and what works best for your brand and followers.<\/p>\n\n\n\n<h3 id=\"h-how-one-instagram-user-grew-their-following-by-paying-attention-to-when-they-posted\"><span class=\"ez-toc-section\" id=\"How_one_Instagram_user_grew_their_following_by_paying_attention_to_when_they_posted\"><\/span>How one Instagram user grew their following by paying attention to when they posted<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Timing is important for any <strong>social media platform<\/strong>, but especially for Instagram. A study by SocialBee found that posts with a time stamp receive a 20% <strong>higher engagement rate<\/strong> than posts without a time stamp. This means that by paying attention to when you post, you can improve your following on Instagram.<\/p>\n\n\n\n<p>This <strong>case study<\/strong> is about one Instagram user who grew their following by paying attention to when they posted. Lisa started using Instagram in early 2016 and quickly grew to have over 1,000 followers. However, she wasn\u2019t satisfied with her follower count and wanted to grow even more.<\/p>\n\n\n\n<p>To grow her following, Lisa decided to focus on timing her posts. She found that by posting at different times of the day, she was able to reach a wider audience. For example, she would post in the morning during the early hours of the day when most people are awake and active on Instagram.<\/p>\n\n\n\n<p>By posting at different times of the day, Lisa was able to grow her following by over 100 followers in just a few months. Her posts now have over 1,500 likes and her engagement rate is high, which is proof that timing matters for Instagram users.<\/p>\n\n\n\n<h3 id=\"h-what-other-factors-also-play-a-role-in-growing-your-instagram-following\"><span class=\"ez-toc-section\" id=\"What_other_factors_also_play_a_role_in_growing_your_Instagram_following\"><\/span>What other factors also play a role in growing your Instagram following<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In this case study, we will look at one individual&#8217;s experience with timing their posts for maximum engagement. When and how often to post is a key question for any Instagram user, but it can be even more important if you are looking to grow your following organically. Let&#8217;s take a closer look at the results of this user&#8217;s experiment.<\/p>\n\n\n\n<p>The first step in this user&#8217;s growth strategy was understanding that timing mattered on Instagram. In order to measure their success or failure with regard to timings, they monitored both the likes and comments on their posts every day for two weeks &#8211; measuring change over time rather than looking at isolated snapshot data. After two weeks of testing different times of day and weekdays vs. weekends, they found that posts with a 6pm ET time stamp gained the most engagement. This user also found that their following grew more quickly when they started posting at around 5pm ET on weekdays, and slowed down as the day went on. This could be due to followers &#8220;catching up&#8221; to posts later in the day, or simply because there are fewer posts during the morning and afternoon hours.Interestingly, this user also noticed that their following increased when they changed their timings by +\/- 1 hour &#8211; going from posting at 6pm ET on weekdays to 7pm ET for example. This suggests that users should not be afraid to experiment with different times of day and weekdays vs. weekends &#8211; finding what works best for them and their audience.In addition, this user was also able to measure engagement with their posts by looking at likes and comments on a per-<strong>post basis<\/strong>. This allowed them to see which post types (e.g., photos, videos, stories) received the highest levels of engagement and which might be more effective for growing their following organically.<\/p>\n\n\n\n<p>All in all, this user&#8217;s experiment proved that timing mattered for Instagram users &#8211; though other factors such as post quality also play a role in follower growth. By experimenting with different times of day and weekdays vs. weekends and measuring results on a daily or weekly basis, any Instagram user can optimize their posting schedule for <strong>maximum engagement<\/strong> and reach.<\/p>\n\n\n\n<h3 id=\"h-how-you-can-start-paying-attention-to-timing-for-your-own-instagram-account\"><span class=\"ez-toc-section\" id=\"How_you_can_start_paying_attention_to_timing_for_your_own_Instagram_account\"><\/span>How you can start paying attention to timing for your own Instagram account<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Timing is important for Instagram users, as the platform is all about visual storytelling. A recent study by Instagram found that posts with a clear purpose and a <strong>specific time frame<\/strong> outperform those that are less planned or timed.<\/p>\n\n\n\n<p>If you want to see better engagement on your posts, it&#8217;s <strong>important<\/strong> to start paying attention to timing. Here are a few tips to get started:<\/p>\n\n\n\n<ol><li>Plan your posts ahead of time. This will help you stay on track and ensure that your posts have a specific purpose.<\/li><li>Keep your timing consistent. If you post at 7pm one night, post at 7pm the next night as well. This will help followers connect with your content more easily.<\/li><li>Use hashtags strategically. As mentioned earlier, hashtags are essential for Instagram users to help followers find and follow your content more easily.<\/li><li>Use seasonal imagery wisely. During the holidays, for example, use festive images and captions to add a touch of delight to your posts!<\/li><\/ol>\n\n\n\n<p>With these tips in mind, you can start seeing better engagement on your Instagram posts \u2013 just remember to keep timing consistent and use hashtags strategically!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/st4.depositphotos.com\/1003697\/22380\/i\/600\/depositphotos_223807764-free-stock-photo-aerial-flying-forest-autumn-colorful.jpg\" alt=\"Aerial Flying Forest Autumn Colorful Red Yellow Trees Sunny Day Royalty Free Stock Images\"\/><\/figure><\/div>\n\n\n<h2 id=\"h-tips-for-getting-started-with-timing-your-posts\"><span class=\"ez-toc-section\" id=\"Tips_for_getting_started_with_timing_your_posts\"><\/span>Tips for getting started with timing your posts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Assuming you want to get the most out of your Instagram account and see more engagement, timing is key. Depending on what type of content you\u2019re posting and how popular it is, there are a few different time frames to keep in mind. For starters, if you\u2019re posting photos that require little thought or aren\u2019t particularly noteworthy, aim to post them at least once a day. This <strong>way people<\/strong> who follow you will be consistently exposed to <strong>new content<\/strong> and might even start to like or share them. If your posts fall into the other category \u2013 those that are meant to engage with your followers \u2013 then try posting them at least twice a day, but ideally three times per day. This way, people have plenty of opportunities to see something new every time they open up their feeds and might feel compelled to react or even \u201clike\u201d it. Additionally, it can be helpful to stagger your posts throughout the day so that they reach everyone in different parts of the day \u2013 this can help improve follower engagement overall (since people tend to interact more with content they care about). Finally, when planning which specific days\/times you should post each piece of content (especially if you have a following comprised mostly of live-streamers or vloggers), always keep in mind what viewers are likely doing at any given time. For example, people who work weekday hours are typically busiest during the morning hours while evening PST viewers are generally winding down for the day by sunset PDT. Always take this into account when composing an upcoming post so it reaches as many potential viewers as possible!<\/p>\n\n\n\n<p>If you&#8217;re looking to improve your Instagram engagement, timing your posts could be a helpful strategy. While there are some potential downsides to consider, the benefits may outweigh them. Give it a try and see what works best for you!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you&#8217;re an avid Instagram user, you&#8217;ve probably noticed that some of your favorite accounts seem to have a knack for posting at just the right time. But is there really a secret to timing your posts, or is it just a coincidence? Introduction Many social media users wonder if timing their posts can improve [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":53758,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Can Timing Your Instagram Posts Boost Your Following? - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/can-timing-your-instagram-posts-boost-your-following\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Can Timing Your Instagram Posts Boost Your Following?\" \/>\n<meta property=\"og:description\" content=\"If you&#8217;re an avid Instagram user, you&#8217;ve probably noticed that some of your favorite accounts seem to have a knack for posting at just the right time. 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