{"id":51132,"date":"2022-08-01T15:06:31","date_gmt":"2022-08-01T15:06:31","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=51132"},"modified":"2022-08-01T15:06:32","modified_gmt":"2022-08-01T15:06:32","slug":"how-to-put-a-clickable-link-in-your-instagram-bio","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio","title":{"rendered":"How to Put a Clickable Link in Your Instagram Bio"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a51eb85a3e12\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-6a51eb85a3e12\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a51eb85a3e12\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\/#How_to_Put_a_Clickable_Link_in_Your_Instagram_Bio\" title=\"How to Put a Clickable Link in Your Instagram Bio\">How to Put a Clickable Link in Your Instagram Bio<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\/#Links_in_your_Instagram_bio_can_increase_conversions\" title=\"Links in your Instagram bio can increase conversions\">Links in your Instagram bio can increase conversions<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\/#They_can_be_used_to_promote_products\" title=\"They can be used to promote products\">They can be used to promote products<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\/#They_can_be_used_to_control_spam\" title=\"They can be used to control spam\">They can be used to control spam<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\/#They_can_be_used_to_promote_a_specific_website\" title=\"They can be used to promote a specific website\">They can be used to promote a specific website<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_Put_a_Clickable_Link_in_Your_Instagram_Bio\"><\/span>How to Put a Clickable Link in Your Instagram Bio<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p> <img decoding=\"async\" align=\"left\" alt=\"how to put a clickable link in instagram bio\" src=\"https:\/\/i.imgur.com\/ClKNXvp.png\" style=\"height:auto; width:auto; max-width:30% max-height:212px; margin:0px 10px;\"> <\/p>\n<p>If you are looking for ways to promote your business on Instagram, including a clickable link in your bio, you&#8217;ve come to the right place. Here&#8217;s how to put a link in your bio, while still keeping it spam-free. You can use it to advertise your products and services, promote a website, or control spam. Just make sure you have the permission of the person who is receiving your messages, as this will prevent them from sending you spam.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Links_in_your_Instagram_bio_can_increase_conversions\"><\/span>Links in your Instagram bio can increase conversions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Linking your website to your Instagram account can help increase your conversions. This is a simple tactic to drive traffic to your website. Instead of using a generic link, use a relevant, valuable URL to promote valuable industry content, a blog post, or other website. By placing a link in your bio, you will increase the chances of converting visitors into paying customers. However, you must keep in mind that the feed on Instagram is not chronological, so your old posts might not have the correct link.<\/p>\n<p>For ecommerce brands, incorporating a link into your Instagram bio can boost conversions. Linktree and Like2Buy are two platforms that can help you with this. For non-ecommerce brands, you can use Linktree to create an Instagram shop link. If you&#8217;re running a business on Instagram, however, you&#8217;ll need to create an Instagram shop URL, converting the link into an ecommerce product.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"They_can_be_used_to_promote_products\"><\/span>They can be used to promote products<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Adding a link in your bio to your profile can be an easy and effective way to attract new followers and increase sales. It is also a convenient way to contact users, and may even increase conversions. There are several ways to put links on Instagram, including bios, Stories, shoppable posts, news, and special offers. To add multiple links to your bio, use Taplink, an Instagram add-on.<\/p>\n<p>When you use Instagram shoppable posts, you can add a link to each of your posts and encourage users to purchase them. Unlike the standard posts, users can also save a product by tapping its tag. This will lead them to the product&#8217;s website or give them the option to make an order. Instagram shopping also allows you to add contact buttons and booking\/reservation buttons to your profile. Make sure your product catalog has UTM tags to avoid data-killing photo grids.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"They_can_be_used_to_control_spam\"><\/span>They can be used to control spam<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Instagram has recently started blocking certain websites and bio links for various reasons, such as spam and over-the-top content. If you&#8217;re concerned that your link will be banned, you may want to consider URL shortening as an alternative. URL shortening is a great way to change the address of your bio link to something more appealing. But remember that URL shortening doesn&#8217;t necessarily guarantee that your link won&#8217;t be banned, as Instagram will review your content when deciding whether to allow or reject a link.<\/p>\n<p>Although Instagram is attempting to combat spam, it cannot vet bio links, so you should err on the side of caution when clicking them. While they do make their best efforts to limit spam, it&#8217;s still possible for a user to fall into a trap by visiting a dangerous website. You can add a link to your Instagram bio as an alternative, or simply add your URL to the Website box.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"They_can_be_used_to_promote_a_specific_website\"><\/span>They can be used to promote a specific website<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Putting clickable links in your Instagram bio is a great way to generate traffic and engagement. If you have the time to do it right, you can even offer a freebie that is supplementary to your main product. Freebies can be anything from a free shipping code to a $15 off first order. In addition to increasing your email list, promoting your website on Instagram can also help you generate measurable results.<\/p>\n<p>Linking to a specific website in your Instagram bio is a great way to drive traffic to your website. By placing the link in your bio, you can easily attract interested users and move them further down the conversion funnel. By placing a link in your bio, you&#8217;ll be able to attract quality leads and increase your business. So, what are you waiting for?<\/p>\n<p> <iframe height=\"196\" src=\"https:\/\/www.youtube.com\/embed\/NMdTC9a_0qc\" frameborder=\"0\" allowfullscreen=\"true\" width=\"351\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Put a Clickable Link in Your Instagram Bio If you are looking for ways to promote your business on Instagram, including a clickable link in your bio, you&#8217;ve come to the right place. Here&#8217;s how to put a link in your bio, while still keeping it spam-free. You can use it to advertise [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":51373,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Put a Clickable Link in Your Instagram Bio - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Put a Clickable Link in Your Instagram Bio\" \/>\n<meta property=\"og:description\" content=\"How to Put a Clickable Link in Your Instagram Bio If you are looking for ways to promote your business on Instagram, including a clickable link in your bio, you&#8217;ve come to the right place. Here&#8217;s how to put a link in your bio, while still keeping it spam-free. You can use it to advertise [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\" \/>\n<meta property=\"og:site_name\" content=\"Zeru\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-01T15:06:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-01T15:06:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Put-a-Clickable-Link-in-Your-Instagram-Bio_51132.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lizzie Yates\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lizzie Yates\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\",\"url\":\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\",\"name\":\"How to Put a Clickable Link in Your Instagram Bio - Zeru\",\"isPartOf\":{\"@id\":\"https:\/\/zeru.com\/blog\/#website\"},\"datePublished\":\"2022-08-01T15:06:31+00:00\",\"dateModified\":\"2022-08-01T15:06:32+00:00\",\"author\":{\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\"},\"breadcrumb\":{\"@id\":\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/zeru.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Put a Clickable Link in Your Instagram Bio\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zeru.com\/blog\/#website\",\"url\":\"https:\/\/zeru.com\/blog\/\",\"name\":\"Zeru\",\"description\":\"Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zeru.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\",\"name\":\"Lizzie Yates\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"contentUrl\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"caption\":\"Lizzie Yates\"},\"description\":\"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.\",\"url\":\"https:\/\/zeru.com\/blog\/author\/writer\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Put a Clickable Link in Your Instagram Bio - Zeru","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio","og_locale":"en_US","og_type":"article","og_title":"How to Put a Clickable Link in Your Instagram Bio","og_description":"How to Put a Clickable Link in Your Instagram Bio If you are looking for ways to promote your business on Instagram, including a clickable link in your bio, you&#8217;ve come to the right place. Here&#8217;s how to put a link in your bio, while still keeping it spam-free. You can use it to advertise [&hellip;]","og_url":"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio","og_site_name":"Zeru","article_published_time":"2022-08-01T15:06:31+00:00","article_modified_time":"2022-08-01T15:06:32+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Put-a-Clickable-Link-in-Your-Instagram-Bio_51132.jpg","type":"image\/jpeg"}],"author":"Lizzie Yates","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lizzie Yates","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio","url":"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio","name":"How to Put a Clickable Link in Your Instagram Bio - Zeru","isPartOf":{"@id":"https:\/\/zeru.com\/blog\/#website"},"datePublished":"2022-08-01T15:06:31+00:00","dateModified":"2022-08-01T15:06:32+00:00","author":{"@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e"},"breadcrumb":{"@id":"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/zeru.com\/blog\/how-to-put-a-clickable-link-in-your-instagram-bio#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/zeru.com\/blog"},{"@type":"ListItem","position":2,"name":"How to Put a Clickable Link in Your Instagram Bio"}]},{"@type":"WebSite","@id":"https:\/\/zeru.com\/blog\/#website","url":"https:\/\/zeru.com\/blog\/","name":"Zeru","description":"Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zeru.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e","name":"Lizzie Yates","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","contentUrl":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","caption":"Lizzie Yates"},"description":"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.","url":"https:\/\/zeru.com\/blog\/author\/writer"}]}},"_links":{"self":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/51132"}],"collection":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/comments?post=51132"}],"version-history":[{"count":1,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/51132\/revisions"}],"predecessor-version":[{"id":51139,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/51132\/revisions\/51139"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media\/51373"}],"wp:attachment":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media?parent=51132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/categories?post=51132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/tags?post=51132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}