{"id":48764,"date":"2022-07-30T22:56:13","date_gmt":"2022-07-30T22:56:13","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=48764"},"modified":"2022-07-30T22:56:14","modified_gmt":"2022-07-30T22:56:14","slug":"how-to-post-igtv-on-instagram","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-post-igtv-on-instagram","title":{"rendered":"How to Post IGTV on Instagram"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e9c1e010f10\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69e9c1e010f10\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e9c1e010f10\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-post-igtv-on-instagram\/#How_to_Post_IGTV_on_Instagram\" title=\"How to Post IGTV on Instagram\">How to Post IGTV on Instagram<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-post-igtv-on-instagram\/#IGTV_is_Instagrams_answer_to_YouTube\" title=\"IGTV is Instagram&#8217;s answer to YouTube\">IGTV is Instagram&#8217;s answer to YouTube<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-post-igtv-on-instagram\/#IGTV_video_file_size\" title=\"IGTV video file size\">IGTV video file size<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-post-igtv-on-instagram\/#IGTV_video_title\" title=\"IGTV video title\">IGTV video title<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/how-to-post-igtv-on-instagram\/#IGTV_analytics\" title=\"IGTV analytics\">IGTV analytics<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_Post_IGTV_on_Instagram\"><\/span>How to Post IGTV on Instagram<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>As the new answer to YouTube, IGTV is the perfect way to build transparency into your brand. This will foster a closer relationship between your audience and your brand. Trust between brand and audience is crucial in marketing and sales. Here&#8217;s how to post IGTV videos to maximize your exposure. In addition to building trust, IGTV videos will help you track how your audience responds to your content.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"IGTV_is_Instagrams_answer_to_YouTube\"><\/span>IGTV is Instagram&#8217;s answer to YouTube<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>IGTV allows you to post videos and share them with your followers. The app supports mp4 and mov video files. If you prefer other formats, you can use a video converter. IGTV also allows you to upload long videos and post them to your feed or Facebook page. You can also record your own videos and post them on the app as well. But how does IGTV work? Here are some things you should know before starting a series on IGTV.<\/p>\n<p>Social media is a big part of our lives and we&#8217;re becoming more reliant on these platforms. But with the number of users on social media platforms increasing, the need for more variety in the content we consume is also growing. Instagram has been working to meet this growing demand for variety with IGTV, its standalone video platform similar to YouTube. Users can upload mobile-optimized videos up to 60 minutes in length and share them with their friends and family.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"IGTV_video_file_size\"><\/span>IGTV video file size<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The ideal IGTV video file size is less than 650MB, because videos on this platform play one after the other like television shows. The dimensions of the video must be at least 1080 x 1920 pixels and have a 9:16 aspect ratio. This is the same resolution as Instagram stories. However, it&#8217;s possible to increase the file size if you want to. To do so, follow these steps.<\/p>\n<p>First, check the aspect ratio of the video. If the video is too wide or too narrow, it may be distorted, resulting in a bad viewing experience. To avoid such problems, you should aim for a bigger aspect ratio. The aspect ratio is the ratio of the width to the height. A video in landscape format is best viewed on a computer screen. A video in portrait mode uses more screen space, making it better for IGTV.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"IGTV_video_title\"><\/span>IGTV video title<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are several tips for crafting an appealing IGTV video title. Make sure your IGTV video is at least one minute long. The title should reinforce your CTA and contain a link to your website. Using a caption for your video can increase your chances of attracting more followers. You should also include a call to action in your description. This is especially important if you want to drive traffic to your website.<\/p>\n<p>The most important tip for creating a successful IGTV video is to pick a topic you know something about. This way, you will attract viewers who are interested in what you&#8217;re sharing. Make sure to avoid narrow subjects and opt for one subject that you&#8217;re an expert in. Once you&#8217;ve picked a subject, take time to edit the video. Afterward, make sure to add hashtags to your description.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"IGTV_analytics\"><\/span>IGTV analytics<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In order to gain insight into how well your IGTV videos are performing, you should first learn how to find IGTV analytics on Instagram. IGTV allows you to track how many times your video is viewed and if people actually clicked through to watch it. It will tell you exactly when people click away from your video, so you can draw inferences and make adjustments accordingly. While some types of content are more likely to generate engagement than others, some content types, such as satire, product reviews, or Q&amp;As with the team, will keep your audience hooked.<\/p>\n<p>IGTV offers you an easy way to schedule your videos and track performance. You can publish your content on the platform and grow your channel hands-free. While in-built insights provide a quick view into how your videos are performing, you may want to take a closer look at your performance with the help of third-party tools. Luckily, you can schedule your videos in advance, so you&#8217;ll never miss a new post or video.<\/p>\n<p> <iframe src=\"https:\/\/www.youtube.com\/embed\/O6TZWiGzZdM\" allowfullscreen=\"true\" height=\"254\" width=\"454\" frameborder=\"0\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Post IGTV on Instagram As the new answer to YouTube, IGTV is the perfect way to build transparency into your brand. This will foster a closer relationship between your audience and your brand. Trust between brand and audience is crucial in marketing and sales. 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