{"id":48090,"date":"2022-07-30T22:18:15","date_gmt":"2022-07-30T22:18:15","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=48090"},"modified":"2022-07-30T22:18:15","modified_gmt":"2022-07-30T22:18:15","slug":"how-to-get-more-engagement-on-instagram","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram","title":{"rendered":"How to Get More Engagement on Instagram"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a1a7b047cb88\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-6a1a7b047cb88\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a1a7b047cb88\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\/#How_to_Get_More_Engagement_on_Instagram\" title=\"How to Get More Engagement on Instagram\">How to Get More Engagement on Instagram<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\/#Using_hashtags\" title=\"Using hashtags\">Using hashtags<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\/#Using_video\" title=\"Using video\">Using video<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\/#Using_Insights\" title=\"Using Insights\">Using Insights<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\/#Tagging_other_accounts\" title=\"Tagging other accounts\">Tagging other accounts<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_Get_More_Engagement_on_Instagram\"><\/span>How to Get More Engagement on Instagram<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" alt=\"how to get more engagement on instagram\" style=\"width:auto; margin:0px 10px; max-width:31% max-height:356px; height:auto;\" align=\"left\" src=\"https:\/\/i.imgur.com\/i5FckVH.jpg\">  <\/p>\n<p>To increase your Instagram engagement, it&#8217;s important to learn how to engage your followers like a real human, not a bot. It may seem counterintuitive, but the more you interact with other accounts, the more likely your posts will get in front of more eyes. Follow these tips for more engagement:<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Using_hashtags\"><\/span>Using hashtags<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>One of the best ways to boost your presence on Instagram is to add more hashtags to your posts. Instagram allows you to include up to 30 hashtags per post, which is equivalent to 30 opportunities to be found by your followers. To add hashtags to your posts, you can include them in the caption or just type them as you type. But it&#8217;s not as easy as it sounds. It takes a lot of trial and error and research to develop an effective hashtag strategy.<\/p>\n<p>The key to getting more likes and comments on your posts is to use 20-30 relevant hashtags. These hashtags can be used for various campaigns, to showcase brand advocates, and to encourage user-generated content. For example, a fitness brand, Sweaty Betty, uses the hashtag #powerofshe to encourage users to tap the heart to express their love for working out. Creating user-generated content (UGC) is a marketing holy grail for most brands, since it allows them to get more traffic for less cost.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Using_video\"><\/span>Using video<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are a few things to keep in mind when creating a video on Instagram. If you&#8217;re trying to get more engagement on Instagram, you should always keep your content authentic and engaging. Try to loop your audience into the conversation. To maintain your Instagram marketing, you can use a tool like SoicalPilot. The tool allows you to manage your videos and messages all in one place, from your single dashboard. You can take advantage of their free demo calls and trial offers to find out if they&#8217;re right for you.<\/p>\n<p>The first thing to keep in mind is the aspect ratio. Instagram users prefer videos with sound. That&#8217;s because most stories are watched with sound turned on, and they can&#8217;t turn it off once they&#8217;re on. Also, Instagram Reels, the video feature cloned from TikTok&#8217;s fun videos, is more likely to engage your audience. So, make sure your captions are accurate!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Using_Insights\"><\/span>Using Insights<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Using insights on Instagram can help you measure your marketing efforts and improve your strategy. By analyzing data, you can determine what is working with your audience and what is not. By using insights on Instagram, you can create content that your audience will enjoy, thereby improving your overall Instagram strategy. These are just a few ways to improve your Instagram strategy. However, you may also want to consider using other methods to improve your social media strategy.<\/p>\n<p>For instance, if you want to increase your engagement on Instagram, try scheduling your posts at specific times when your audience is most likely to engage with your content. Using Instagram insights, you can know the most active times for posting. You can schedule your posts according to these times, and prioritize what messages will get the most engagement. If you want to automate your posts, try using a social media management tool, like Hootsuite, to automate tasks. This can save you a lot of time, and also help you improve your engagement.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tagging_other_accounts\"><\/span>Tagging other accounts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>One of the best ways to promote your account and gain more engagement is by tagging other accounts. You can tag other accounts in your posts, and these posts will be seen by others. However, tagging others in your posts doesn&#8217;t necessarily mean that they will see them. When tagging someone, be sure to mention them in the caption. This way, they can see your post and be more inclined to follow you.<\/p>\n<p>Using hashtags is another way to increase the reach of your posts. This method can be done in two ways: by tagging other accounts and by mentioning them. Tagging another account will show up in their &#8220;tagged content&#8221; tab and thereby increase your exposure to their followers. By tagging another account, you can also boost your engagement on Instagram because the person who tagged you can easily find your posts in their followers&#8217; feeds.<\/p>\n<p> <iframe frameborder=\"0\" allowfullscreen=\"true\" height=\"245\" width=\"438\" src=\"https:\/\/www.youtube.com\/embed\/h8wuGLIsbmQ\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Get More Engagement on Instagram To increase your Instagram engagement, it&#8217;s important to learn how to engage your followers like a real human, not a bot. It may seem counterintuitive, but the more you interact with other accounts, the more likely your posts will get in front of more eyes. Follow these tips [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":49480,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Get More Engagement on Instagram - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Get More Engagement on Instagram\" \/>\n<meta property=\"og:description\" content=\"How to Get More Engagement on Instagram To increase your Instagram engagement, it&#8217;s important to learn how to engage your followers like a real human, not a bot. It may seem counterintuitive, but the more you interact with other accounts, the more likely your posts will get in front of more eyes. Follow these tips [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\" \/>\n<meta property=\"og:site_name\" content=\"Zeru\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-30T22:18:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Get-More-Engagement-on-Instagram_48090.png\" \/>\n\t<meta property=\"og:image:width\" content=\"788\" \/>\n\t<meta property=\"og:image:height\" content=\"434\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lizzie Yates\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lizzie Yates\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\",\"url\":\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\",\"name\":\"How to Get More Engagement on Instagram - Zeru\",\"isPartOf\":{\"@id\":\"https:\/\/zeru.com\/blog\/#website\"},\"datePublished\":\"2022-07-30T22:18:15+00:00\",\"dateModified\":\"2022-07-30T22:18:15+00:00\",\"author\":{\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\"},\"breadcrumb\":{\"@id\":\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/zeru.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Get More Engagement on Instagram\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zeru.com\/blog\/#website\",\"url\":\"https:\/\/zeru.com\/blog\/\",\"name\":\"Zeru\",\"description\":\"Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zeru.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\",\"name\":\"Lizzie Yates\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"contentUrl\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"caption\":\"Lizzie Yates\"},\"description\":\"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.\",\"url\":\"https:\/\/zeru.com\/blog\/author\/writer\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Get More Engagement on Instagram - Zeru","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram","og_locale":"en_US","og_type":"article","og_title":"How to Get More Engagement on Instagram","og_description":"How to Get More Engagement on Instagram To increase your Instagram engagement, it&#8217;s important to learn how to engage your followers like a real human, not a bot. It may seem counterintuitive, but the more you interact with other accounts, the more likely your posts will get in front of more eyes. Follow these tips [&hellip;]","og_url":"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram","og_site_name":"Zeru","article_published_time":"2022-07-30T22:18:15+00:00","og_image":[{"width":788,"height":434,"url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Get-More-Engagement-on-Instagram_48090.png","type":"image\/png"}],"author":"Lizzie Yates","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lizzie Yates","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram","url":"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram","name":"How to Get More Engagement on Instagram - Zeru","isPartOf":{"@id":"https:\/\/zeru.com\/blog\/#website"},"datePublished":"2022-07-30T22:18:15+00:00","dateModified":"2022-07-30T22:18:15+00:00","author":{"@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e"},"breadcrumb":{"@id":"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/zeru.com\/blog\/how-to-get-more-engagement-on-instagram#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/zeru.com\/blog"},{"@type":"ListItem","position":2,"name":"How to Get More Engagement on Instagram"}]},{"@type":"WebSite","@id":"https:\/\/zeru.com\/blog\/#website","url":"https:\/\/zeru.com\/blog\/","name":"Zeru","description":"Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zeru.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e","name":"Lizzie Yates","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","contentUrl":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","caption":"Lizzie Yates"},"description":"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.","url":"https:\/\/zeru.com\/blog\/author\/writer"}]}},"_links":{"self":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/48090"}],"collection":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/comments?post=48090"}],"version-history":[{"count":1,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/48090\/revisions"}],"predecessor-version":[{"id":48093,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/48090\/revisions\/48093"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media\/49480"}],"wp:attachment":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media?parent=48090"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/categories?post=48090"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/tags?post=48090"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}