{"id":4633,"date":"2022-07-10T15:13:18","date_gmt":"2022-07-10T15:13:18","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=4633"},"modified":"2022-07-10T15:13:18","modified_gmt":"2022-07-10T15:13:18","slug":"what-happened-to-instagram","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/what-happened-to-instagram","title":{"rendered":"What Happened to Instagram?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69ea7a65ccbc7\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69ea7a65ccbc7\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69ea7a65ccbc7\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/what-happened-to-instagram\/#What_Happened_to_Instagram\" title=\"What Happened to Instagram?\">What Happened to Instagram?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/what-happened-to-instagram\/#Limiting_the_number_of_Instagram_Stories\" title=\"Limiting the number of Instagram Stories\">Limiting the number of Instagram Stories<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/what-happened-to-instagram\/#Adding_a_new_feature_called_Collab\" title=\"Adding a new feature called &#8220;Collab&#8221;\">Adding a new feature called &#8220;Collab&#8221;<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/what-happened-to-instagram\/#Adding_a_new_option_called_Reels\" title=\"Adding a new option called &#8220;Reel&#8217;s&#8221;\">Adding a new option called &#8220;Reel&#8217;s&#8221;<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/what-happened-to-instagram\/#Adding_a_new_sticker_style\" title=\"Adding a new sticker style\">Adding a new sticker style<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"What_Happened_to_Instagram\"><\/span>What Happened to Instagram?<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/wx3qoF9.jpg\" alt=\"what happened to instagram\">  <\/p>\n<p>We&#8217;ve all wondered, &#8220;What happened to Instagram?&#8221; The photo-sharing site has been undergoing some changes lately. Most recently, the home feed format was changed from a 9:16 ratio to a different format, blurring the background on non-9:16 posts. It&#8217;s as if Instagram is trying to emulate the formula used by video-sharing site TikTok. But why did they change it?<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Limiting_the_number_of_Instagram_Stories\"><\/span>Limiting the number of Instagram Stories<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The number of Instagram Stories you can view has been limited to three by a new UI change. This change is meant to reduce the number of stories that users see in the main view, but it also has the unintended effect of making them less engaging for subsequent posts. Instagram is testing this new feature now, and it will be available to everyone in the near future. However, if you&#8217;re planning to post hundreds of stories, you might want to consider limiting the number of stories you upload.<\/p>\n<p>According to a new study, the average Instagram story has seven frames, but only ten percent have more than twelve. According to the study, brands lose approximately 20 percent of their audience after the first frame. This means that they need a strong opening segment to keep viewers interested and not abandon the circle. Instagram stories with more than 26 frames have a 2% exit rate. Limiting the number of Instagram Stories is not a simple task.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Adding_a_new_feature_called_Collab\"><\/span>Adding a new feature called &#8220;Collab&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Adding a new feature called &#8220;Collabor&#8221; to Instagram allows users to post together with influencers. The content created by the two users will be shown on both accounts, and the stats for each post will be shared with the collaborators. Using this new feature will encourage collaborations, as both accounts will be able to see comments and reactions from the other. To begin, create an account in your Instagram profile and add the collaborator as a collaborator.<\/p>\n<p>Instagram is currently testing this feature with a small number of users in the United Kingdom and India. The feature requires users to tag collaborators and only works on public accounts. Once you&#8217;ve set up a collaborator, they will be able to see your content in their feed and reel. They will also be able to see your collaborators&#8217; names in the header of your post. When a collaborator accepts your invitation, they will be tagged in the post.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Adding_a_new_option_called_Reels\"><\/span>Adding a new option called &#8220;Reel&#8217;s&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you&#8217;re looking to boost your Instagram engagement, a new feature you can add is called Reels. Similar to the auto-sync feature in TikTok, Reels automatically match your videos to the beat of music. This feature increases engagement because it makes your content more interesting. Your followers will be more engaged and you&#8217;ll see more organic reach. Here&#8217;s how to take advantage of this feature to boost your Instagram engagement:<\/p>\n<p>First, you can create a Reel on Instagram. Once you&#8217;ve uploaded a video, click the &#8220;Reel&#8217;s&#8221; option to customize the video. You can also adjust the song&#8217;s part by choosing the &#8220;Edit&#8221; option. The music preview shows the popular part of the song. You can change this part and customize your Reel by selecting the desired music genre.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Adding_a_new_sticker_style\"><\/span>Adding a new sticker style<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The new Instagram stickers are coming! Unlike previous versions of the stickers, the new style will let you share links. The stickers will appear below your original video and are also able to link to different websites. This could mean big changes for smaller accounts. If you have been using stickers to share links on Instagram, it&#8217;s best to remove elements such as text or GIFs in order to make sure they appear correctly in the new style.<\/p>\n<p>Stickers have become increasingly popular for Instagram, and both Apple and Google recently added collections to their messaging apps. In an effort to mimic the success of apps like LINE, these companies decided to follow suit. However, this option may not work for everyone. Hence, you should experiment and try out different combinations before making a final decision. In addition, you can also use the search feature to find different styles of stickers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What Happened to Instagram? We&#8217;ve all wondered, &#8220;What happened to Instagram?&#8221; The photo-sharing site has been undergoing some changes lately. Most recently, the home feed format was changed from a 9:16 ratio to a different format, blurring the background on non-9:16 posts. It&#8217;s as if Instagram is trying to emulate the formula used by video-sharing [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4758,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Happened to Instagram? - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/what-happened-to-instagram\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Happened to Instagram?\" \/>\n<meta property=\"og:description\" content=\"What Happened to Instagram? 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