{"id":40980,"date":"2022-07-30T15:44:53","date_gmt":"2022-07-30T15:44:53","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=40980"},"modified":"2022-07-30T15:44:54","modified_gmt":"2022-07-30T15:44:54","slug":"how-to-set-up-your-facebook-shop","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-set-up-your-facebook-shop","title":{"rendered":"How to Set Up Your Facebook Shop"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a04da3e5503c\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-6a04da3e5503c\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a04da3e5503c\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-set-up-your-facebook-shop\/#How_to_Set_Up_Your_Facebook_Shop\" title=\"How to Set Up Your Facebook Shop\">How to Set Up Your Facebook Shop<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-set-up-your-facebook-shop\/#Organize_your_products_into_collections\" title=\"Organize your products into collections\">Organize your products into collections<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-set-up-your-facebook-shop\/#Add_products_manually_or_using_the_Facebook_Pixel\" title=\"Add products manually or using the Facebook Pixel\">Add products manually or using the Facebook Pixel<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-set-up-your-facebook-shop\/#Boost_the_effectiveness_of_your_shop\" title=\"Boost the effectiveness of your shop\">Boost the effectiveness of your shop<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_Set_Up_Your_Facebook_Shop\"><\/span>How to Set Up Your Facebook Shop<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Adding your shop to your Facebook page is not sufficient to streamline your purchases. You can choose to share your entire shop or individual products. You can also share collections that appear as a Carrousel when shared. Listed below are some tips to boost the effectiveness of your shop. Read on to learn how to set up your Facebook shop! So now that you&#8217;ve got your shop up and running, here are some tips to boost its effectiveness.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Organize_your_products_into_collections\"><\/span>Organize your products into collections<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To set up a Facebook Shop, you must first add product collections. However, the process is different than with Shopify. To create a Facebook Collection, log in to your Commerce Manager account and select the Shops tab. Add a title for each collection and up to 200 characters for its description. Your photos must be 1080 x 810 px and in 4:3 ratio.<\/p>\n<p>To add products to your Facebook shop, click on the &#8216;Add Products&#8217; button. This will add your products to the &#8216;Featured Products&#8217; collection. Click on each collection to add it to the shop. Once you&#8217;re finished, your collection will appear above the timeline on Facebook. You can also customize the look and feel of the product catalog by categorizing your products into groups.<\/p>\n<p>Before setting up a Facebook Shop, you must check that your products comply with the policies of the Facebook Marketplace. Unlike a normal website, Facebook Shops will only display products that are legal in your country. For instance, you can only sell physical products in the US. Despite the strict requirements of Facebook, you can link your products to external ecommerce tools for further customization. If your products aren&#8217;t legal in your country, it&#8217;s best to contact Facebook&#8217;s Customer Support and follow their instructions to ensure a smooth process.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Add_products_manually_or_using_the_Facebook_Pixel\"><\/span>Add products manually or using the Facebook Pixel<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You can easily add products to Facebook by either using the Facebook Pixel or manually. You will need to follow the steps outlined on the Facebook Pixel Helper to do so. Facebook&#8217;s Help Doc lists all the objectives for your pixel. These objectives will help you set up your pixel for a better tracking experience. You can also view your Pixel data by going to the Events Manager and looking at your pixel&#8217;s performance.<\/p>\n<p>To install the Facebook pixel on your Shopify page, you will need to set up a Facebook ad account and a Shopify Facebook channel. Once you have a Facebook ad account, you can use the Pixel to add products to your store. You can also use the Facebook Pixel Helper to troubleshoot the pixel. The Facebook pixel also has a built-in feature that will allow you to create custom audiences.<\/p>\n<p>Next, go to your Online Store and click the Facebook Pixel tab. In the Preferences section, click the Setup Facebook button. You&#8217;ll be prompted to enter your Facebook login credentials and provide a list of products. Once your Facebook account is verified, click the &#8220;Confirm&#8221; button and confirm the pixel setup. Once this is complete, you&#8217;ll receive a &#8220;Setup Complete&#8221; message.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Boost_the_effectiveness_of_your_shop\"><\/span>Boost the effectiveness of your shop<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you run a Facebook shop, you know that you can sell products directly through the social network. You can even set it up to process payments directly to your bank account. You may be wondering how this works. Facebook is a proven productivity booster. It&#8217;s been found that employees who get a ten-minute break on Facebook are healthier, happier, and more productive. Here are some tips to help you boost the effectiveness of your Facebook shop.<\/p>\n<p> <iframe height=\"297\" src=\"https:\/\/www.youtube.com\/embed\/kqa9iXCI2m8\" width=\"532\" allowfullscreen=\"true\" frameborder=\"0\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Set Up Your Facebook Shop Adding your shop to your Facebook page is not sufficient to streamline your purchases. You can choose to share your entire shop or individual products. You can also share collections that appear as a Carrousel when shared. 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