{"id":40331,"date":"2022-07-30T15:23:09","date_gmt":"2022-07-30T15:23:09","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=40331"},"modified":"2022-07-30T15:23:09","modified_gmt":"2022-07-30T15:23:09","slug":"how-to-create-a-business-account-in-facebook","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook","title":{"rendered":"How to Create a Business Account in Facebook"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e874992cd25\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69e874992cd25\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e874992cd25\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\/#How_to_Create_a_Business_Account_in_Facebook\" title=\"How to Create a Business Account in Facebook\">How to Create a Business Account in Facebook<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\/#Canva_to_create_a_business_page\" title=\"Canva to create a business page\">Canva to create a business page<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\/#Connecting_with_other_businesses_on_Facebook\" title=\"Connecting with other businesses on Facebook\">Connecting with other businesses on Facebook<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\/#Adding_a_profile_and_cover_photo\" title=\"Adding a profile and cover photo\">Adding a profile and cover photo<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\/#Adding_a_video_to_your_page\" title=\"Adding a video to your page\">Adding a video to your page<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\/#Creating_a_post\" title=\"Creating a post\">Creating a post<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\/#Adding_a_link_to_your_page\" title=\"Adding a link to your page\">Adding a link to your page<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_Create_a_Business_Account_in_Facebook\"><\/span>How to Create a Business Account in Facebook<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p> <img decoding=\"async\" style=\"width:auto; margin:0px 10px; height:auto; max-height:388px; max-width:38%\" alt=\"how to create business account in facebook\" align=\"left\" src=\"https:\/\/i.imgur.com\/DGmxEnx.png\"> <\/p>\n<p>If you&#8217;re wondering how to create a business account on Facebook, this article is for you. In this article, you&#8217;ll learn how to create a business page on Facebook using Canva, how to connect with other businesses, and how to add a profile and cover photo. In addition, you&#8217;ll learn how to add a video to your page. After you have completed the steps above, you can start marketing your business.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Canva_to_create_a_business_page\"><\/span>Canva to create a business page<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you want to increase the number of people who see your page, you should put more information about your business on your Facebook page. This way, you can increase your chances of being discovered and found by people who are looking for the type of business you are in. Also, you can include call-to-action buttons, which are located in the top right corner of your page, below your cover photo. Visitors can click on these buttons to perform specific actions, such as requesting information or making a purchase.<\/p>\n<p>When you use Canva to create a business page in the Facebook platform, you can create and edit your logo and graphics and post them directly to your page or group. You can even schedule your posts to be published on Facebook. This feature works only for business pages and groups, not for personal profiles. So, if you are looking for a way to create a beautiful page and logo, you should use Canva.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Connecting_with_other_businesses_on_Facebook\"><\/span>Connecting with other businesses on Facebook<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>While Facebook is free to use, many people pay for a business profile. If you are looking to connect with other businesses, you may want to consider joining the Facebook commerce network. Facebook commerce is a virtual version of a chamber of commerce or local business improvement association. Through Facebook commerce, virtual businesses can network with each other to provide their followers with additional value. By following each other, you will be connected to their followers without competing with them.<\/p>\n<p>Facebook is a fantastic tool for connecting with existing customers and potential clients. It also has community pages, which bring people from similar interests together and provide a directory for other relevant businesses. Rather than following dozens of pages, a business page will have a dedicated community page where all businesses within a particular niche can connect. This way, it may even be easier for interested users to find your business page. Listed below are some tips for connecting with other businesses on Facebook.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Adding_a_profile_and_cover_photo\"><\/span>Adding a profile and cover photo<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Adding a profile and cover photo when establishing a business account in Facebook is crucial to increase brand awareness and build trust among customers. Unlike the traditional profile photo, your cover photo appears as a separate canvas in Facebook. Your profile photo should complement your cover photo while following your brand guidelines. If you&#8217;re unsure how to choose a cover photo, here are a few tips to keep in mind:<\/p>\n<p>First, choose the appropriate cover photo for your business account. Make sure the photo you choose is large enough to fit the space. Make it at least 1640 x 856 pixels. Choosing a high-quality photo will increase the visibility of your business page on Facebook. You can use a logo or recognizable image as your profile photo. Be sure to keep the profile picture consistent across all your social accounts to avoid confusing users.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Adding_a_video_to_your_page\"><\/span>Adding a video to your page<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Adding a video to your business page on Facebook is easy. Simply head to the video page on Facebook and choose your video, then enter the title, description, and tags. When the video is ready, click &#8220;Post.&#8221; Your video will appear on your business page&#8217;s wall, as well as in your followers&#8217; News Feeds. Your friends can watch it as well. If you want to share your video with other Facebook users, here are a few tips for making your video look better:<\/p>\n<p>o Add captions to your video. If you have a video, Facebook lets you add captions. To add captions to your video, simply click the &#8220;add subtitles&#8221; tab at the bottom right-hand corner. This option is also available for your captions. You can choose to add a caption for your video, and you can also use your own, or an existing one, as a title.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Creating_a_post\"><\/span>Creating a post<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you run a business, creating a post for your business account on Facebook is a must. Facebook has a variety of different settings for your business page. There are different tabs that can be customized for different purposes, including marketing and advertising. You can share posts to your personal timeline, which is also an excellent way to promote your business. Here&#8217;s how. Follow these steps to create a post for your business page on Facebook.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Adding_a_link_to_your_page\"><\/span>Adding a link to your page<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Adding a link to your business page on Facebook is simple &#8211; it&#8217;s as easy as adding a bookmark in any web browser. Simply go to your Facebook profile page, click the &#8220;More&#8221; button, and then select &#8220;Add a link to your business page&#8221; from the drop-down menu. Once you have added the link to your page, you can paste it on your website, blog, or RSS feed.<\/p>\n<p>To add a Facebook link to your website, first add a widget with the &#8220;F&#8221; logo or the words &#8220;Find Us on Facebook.&#8221; You can use the same image for both the logo and the link. Make sure to use a custom logo if you need to, or find an image online. You can use the default HTML editor, Notepad, or another one. When you&#8217;re ready to add your Facebook link, you should test it to ensure it works.<\/p>\n<p> <iframe width=\"437\" src=\"https:\/\/www.youtube.com\/embed\/fzW4eHQQLFk\" allowfullscreen=\"true\" height=\"244\" frameborder=\"0\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Create a Business Account in Facebook If you&#8217;re wondering how to create a business account on Facebook, this article is for you. In this article, you&#8217;ll learn how to create a business page on Facebook using Canva, how to connect with other businesses, and how to add a profile and cover photo. In [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":43747,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create a Business Account in Facebook - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create a Business Account in Facebook\" \/>\n<meta property=\"og:description\" content=\"How to Create a Business Account in Facebook If you&#8217;re wondering how to create a business account on Facebook, this article is for you. In this article, you&#8217;ll learn how to create a business page on Facebook using Canva, how to connect with other businesses, and how to add a profile and cover photo. In [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\" \/>\n<meta property=\"og:site_name\" content=\"Zeru\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-30T15:23:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Create-a-Business-Account-in-Facebook_40331.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"620\" \/>\n\t<meta property=\"og:image:height\" content=\"248\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Lizzie Yates\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lizzie Yates\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\",\"url\":\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\",\"name\":\"How to Create a Business Account in Facebook - Zeru\",\"isPartOf\":{\"@id\":\"https:\/\/zeru.com\/blog\/#website\"},\"datePublished\":\"2022-07-30T15:23:09+00:00\",\"dateModified\":\"2022-07-30T15:23:09+00:00\",\"author\":{\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\"},\"breadcrumb\":{\"@id\":\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/zeru.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Create a Business Account in Facebook\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zeru.com\/blog\/#website\",\"url\":\"https:\/\/zeru.com\/blog\/\",\"name\":\"Zeru\",\"description\":\"Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zeru.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\",\"name\":\"Lizzie Yates\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"contentUrl\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"caption\":\"Lizzie Yates\"},\"description\":\"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.\",\"url\":\"https:\/\/zeru.com\/blog\/author\/writer\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Create a Business Account in Facebook - Zeru","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook","og_locale":"en_US","og_type":"article","og_title":"How to Create a Business Account in Facebook","og_description":"How to Create a Business Account in Facebook If you&#8217;re wondering how to create a business account on Facebook, this article is for you. In this article, you&#8217;ll learn how to create a business page on Facebook using Canva, how to connect with other businesses, and how to add a profile and cover photo. In [&hellip;]","og_url":"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook","og_site_name":"Zeru","article_published_time":"2022-07-30T15:23:09+00:00","og_image":[{"width":620,"height":248,"url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Create-a-Business-Account-in-Facebook_40331.webp","type":"image\/webp"}],"author":"Lizzie Yates","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lizzie Yates","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook","url":"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook","name":"How to Create a Business Account in Facebook - Zeru","isPartOf":{"@id":"https:\/\/zeru.com\/blog\/#website"},"datePublished":"2022-07-30T15:23:09+00:00","dateModified":"2022-07-30T15:23:09+00:00","author":{"@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e"},"breadcrumb":{"@id":"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/zeru.com\/blog\/how-to-create-a-business-account-in-facebook#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/zeru.com\/blog"},{"@type":"ListItem","position":2,"name":"How to Create a Business Account in Facebook"}]},{"@type":"WebSite","@id":"https:\/\/zeru.com\/blog\/#website","url":"https:\/\/zeru.com\/blog\/","name":"Zeru","description":"Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zeru.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e","name":"Lizzie Yates","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","contentUrl":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","caption":"Lizzie Yates"},"description":"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.","url":"https:\/\/zeru.com\/blog\/author\/writer"}]}},"_links":{"self":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/40331"}],"collection":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/comments?post=40331"}],"version-history":[{"count":1,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/40331\/revisions"}],"predecessor-version":[{"id":40336,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/40331\/revisions\/40336"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media\/43747"}],"wp:attachment":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media?parent=40331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/categories?post=40331"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/tags?post=40331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}