{"id":40087,"date":"2022-07-30T15:12:53","date_gmt":"2022-07-30T15:12:53","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=40087"},"modified":"2022-07-30T15:12:53","modified_gmt":"2022-07-30T15:12:53","slug":"how-to-open-a-business-account-on-facebook","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook","title":{"rendered":"How to Open a Business Account on Facebook"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a03e7f4c1d5f\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-6a03e7f4c1d5f\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a03e7f4c1d5f\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\/#How_to_Open_a_Business_Account_on_Facebook\" title=\"How to Open a Business Account on Facebook\">How to Open a Business Account on Facebook<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\/#Create_a_business_page_on_Facebook_without_a_personal_profile\" title=\"Create a business page on Facebook without a personal profile\">Create a business page on Facebook without a personal profile<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\/#Add_a_cover_photo\" title=\"Add a cover photo\">Add a cover photo<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\/#Upload_a_profile_picture\" title=\"Upload a profile picture\">Upload a profile picture<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\/#Manage_apps\" title=\"Manage apps\">Manage apps<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\/#Connect_with_other_businesses\" title=\"Connect with other businesses\">Connect with other businesses<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_Open_a_Business_Account_on_Facebook\"><\/span>How to Open a Business Account on Facebook<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" align=\"right\" style=\"width:auto; height:auto; max-width:31% margin:0px 10px; max-height:257px;\" alt=\"how to open a business account on facebook\" src=\"https:\/\/i.imgur.com\/R0vZHtn.png\">  <\/p>\n<p>If you are wondering how to open a business account on Facebook, you can follow these steps. First, you need to select a category for your business. Facebook currently offers business and public figure categories. Once you have selected a category, you need to choose a name for your business. It&#8217;s a good idea to think about the category you want to use when choosing a name for your business. Then, you need to choose a cover photo and profile picture.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Create_a_business_page_on_Facebook_without_a_personal_profile\"><\/span>Create a business page on Facebook without a personal profile<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you&#8217;re a business owner, you may want to create a separate Facebook profile. Facebook&#8217;s Business Manager allows you to separate your personal profile from your business page. To get started, you must create a new profile with your business information, and then confirm your email address. Once your business page is set up, you can change your privacy settings. Once you have changed the privacy settings, you&#8217;re ready to start promoting your business on Facebook.<\/p>\n<p>The first step is to choose a name for your new page. Make sure the name is the same as the name of your business. Once you have decided on a name, you&#8217;ll be prompted to upload a profile picture. Logos are common profile pictures, but it&#8217;s important to choose a clear photo that doesn&#8217;t get cropped or blurred. After you&#8217;ve chosen a profile picture, click &#8220;Invite Friends&#8221; and fill out the required fields.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Add_a_cover_photo\"><\/span>Add a cover photo<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>One of the first things you need to do to set up a business page on Facebook is to add a cover image. A cover photo is an image or graphic that encapsulates your brand and speaks to your target audience. To create a Facebook cover photo, you can use free graphic design tools or free stock image libraries to come up with something suitable for your page. Another option is to use imagery from your website and include that. Your cover photo should be the proper size and resolution, otherwise, you&#8217;ll not be able to add a photo to your profile.<\/p>\n<p>Another option is to use an advertising video as a cover photo. This is a great way to announce a new product or reference a current event. KFC, for example, uses a cover video as an advertisement. This video is on a loop, creating a mood and highlighting KFC&#8217;s fried chicken. However, you don&#8217;t have to go overboard and use a commercial video to get your point across.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Upload_a_profile_picture\"><\/span>Upload a profile picture<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you want your Facebook page to be visible on the web, you need to upload a profile image. Your profile picture appears on your home page and in the stream of your followers. It&#8217;s also important to choose the right size. You can upload an image up to 400&#215;400 pixels, but it should be at least 2048 pixels wide. Adding a cover image is easy. Just follow the instructions in the help center.<\/p>\n<p>For your profile picture to be viewed on the site, it must be smaller than 15MB. If you choose a large profile picture, you can save it in a smaller format or compress it to ensure its quality. Choose a PNG file if you want your logo to be a prominent part of your profile picture. There are free logo services that offer these formats. You can also use vector or EPS files. You can use BMP, TIFF, or PDF files.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Manage_apps\"><\/span>Manage apps<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You can now manage apps for your business with the Business Manager feature in Facebook. To access the Manager, you must first sign in with your Facebook account. You will need to log into the Business Settings. From here, you can assign permissions to your commerce account. You can also add more permissions and modify the permissions for your apps. To add apps for your business, simply follow the steps below. Once you have completed the process, you can begin using your Business Manager app.<\/p>\n<p>After you have verified your business account, you can begin adding users to the platform. Facebook allows you to add up to two business managers to your account. Each administrator can grant certain permissions to the business managers. Make sure you only add users that you know. Never add an unknown user. You can also add people from your team. If you plan to use your Business Manager account to manage your social media accounts, make sure to link your Instagram business account to your Facebook account.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Connect_with_other_businesses\"><\/span>Connect with other businesses<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If your business is related to another one, you can build an online community of like-minded people by connecting with other businesses on Facebook. You can do this by pinning valuable information on your Page and encouraging your followers to share it with their friends. Facebook also features commerce that connects businesses and provides additional value to your followers. Facebook commerce requires businesses to like or follow each other. Then, you can share valuable information and tips with your followers.<\/p>\n<p> <iframe allowfullscreen=\"true\" frameborder=\"0\" src=\"https:\/\/www.youtube.com\/embed\/lAKEddOEd00\" width=\"406\" height=\"227\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Open a Business Account on Facebook If you are wondering how to open a business account on Facebook, you can follow these steps. First, you need to select a category for your business. Facebook currently offers business and public figure categories. Once you have selected a category, you need to choose a name [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":43866,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Open a Business Account on Facebook - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Open a Business Account on Facebook\" \/>\n<meta property=\"og:description\" content=\"How to Open a Business Account on Facebook If you are wondering how to open a business account on Facebook, you can follow these steps. First, you need to select a category for your business. Facebook currently offers business and public figure categories. Once you have selected a category, you need to choose a name [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\" \/>\n<meta property=\"og:site_name\" content=\"Zeru\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-30T15:12:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Open-a-Business-Account-on-Facebook_40087.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"620\" \/>\n\t<meta property=\"og:image:height\" content=\"248\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Lizzie Yates\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lizzie Yates\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\",\"url\":\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\",\"name\":\"How to Open a Business Account on Facebook - Zeru\",\"isPartOf\":{\"@id\":\"https:\/\/zeru.com\/blog\/#website\"},\"datePublished\":\"2022-07-30T15:12:53+00:00\",\"dateModified\":\"2022-07-30T15:12:53+00:00\",\"author\":{\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\"},\"breadcrumb\":{\"@id\":\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/zeru.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Open a Business Account on Facebook\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zeru.com\/blog\/#website\",\"url\":\"https:\/\/zeru.com\/blog\/\",\"name\":\"Zeru\",\"description\":\"Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zeru.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\",\"name\":\"Lizzie Yates\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"contentUrl\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"caption\":\"Lizzie Yates\"},\"description\":\"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.\",\"url\":\"https:\/\/zeru.com\/blog\/author\/writer\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Open a Business Account on Facebook - Zeru","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook","og_locale":"en_US","og_type":"article","og_title":"How to Open a Business Account on Facebook","og_description":"How to Open a Business Account on Facebook If you are wondering how to open a business account on Facebook, you can follow these steps. First, you need to select a category for your business. Facebook currently offers business and public figure categories. Once you have selected a category, you need to choose a name [&hellip;]","og_url":"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook","og_site_name":"Zeru","article_published_time":"2022-07-30T15:12:53+00:00","og_image":[{"width":620,"height":248,"url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Open-a-Business-Account-on-Facebook_40087.webp","type":"image\/webp"}],"author":"Lizzie Yates","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lizzie Yates","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook","url":"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook","name":"How to Open a Business Account on Facebook - Zeru","isPartOf":{"@id":"https:\/\/zeru.com\/blog\/#website"},"datePublished":"2022-07-30T15:12:53+00:00","dateModified":"2022-07-30T15:12:53+00:00","author":{"@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e"},"breadcrumb":{"@id":"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/zeru.com\/blog\/how-to-open-a-business-account-on-facebook#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/zeru.com\/blog"},{"@type":"ListItem","position":2,"name":"How to Open a Business Account on Facebook"}]},{"@type":"WebSite","@id":"https:\/\/zeru.com\/blog\/#website","url":"https:\/\/zeru.com\/blog\/","name":"Zeru","description":"Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zeru.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e","name":"Lizzie Yates","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","contentUrl":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","caption":"Lizzie Yates"},"description":"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.","url":"https:\/\/zeru.com\/blog\/author\/writer"}]}},"_links":{"self":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/40087"}],"collection":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/comments?post=40087"}],"version-history":[{"count":1,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/40087\/revisions"}],"predecessor-version":[{"id":40093,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/40087\/revisions\/40093"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media\/43866"}],"wp:attachment":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media?parent=40087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/categories?post=40087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/tags?post=40087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}