{"id":38945,"date":"2022-07-30T14:25:27","date_gmt":"2022-07-30T14:25:27","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=38945"},"modified":"2022-07-30T14:25:28","modified_gmt":"2022-07-30T14:25:28","slug":"how-to-sell-on-tiktok","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok","title":{"rendered":"How to Sell on TikTok"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e8ed408cc48\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69e8ed408cc48\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e8ed408cc48\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\/#How_to_Sell_on_TikTok\" title=\"How to Sell on TikTok\">How to Sell on TikTok<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\/#TikTok_is_a_powerful_sales_channel\" title=\"TikTok is a powerful sales channel\">TikTok is a powerful sales channel<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\/#It_has_a_big_audience\" title=\"It has a big audience\">It has a big audience<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\/#It_has_paid_advertising\" title=\"It has paid advertising\">It has paid advertising<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\/#It_has_an_asset_eatery\" title=\"It has an asset eatery\">It has an asset eatery<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_Sell_on_TikTok\"><\/span>How to Sell on TikTok<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p> <img decoding=\"async\" alt=\"how to sell on tiktok\" align=\"left\" src=\"https:\/\/i.imgur.com\/NNuIze3.jpg\" style=\"margin:0px 10px; max-width:29% width:auto; max-height:368px; height:auto;\"> <\/p>\n<p>If you are looking for ways to sell on TikTok, this article will teach you the tricks of the trade. With an audience of more than 100 million, TikTok is an incredible sales channel, and it recently partnered with Shopify to offer in-app shopping. In order to maximize your success, you must first understand the TikTok user base and products, as well as know how to make your content engaging and appealing to them.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"TikTok_is_a_powerful_sales_channel\"><\/span>TikTok is a powerful sales channel<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you&#8217;re wondering how to make money with TikTok, consider using the platform as a sales channel. The platform&#8217;s algorithm puts your videos in front of more users when they&#8217;re updated, which increases your chances of conversions. Creating content that is interesting for your target audience is similar to writing blog posts. Think about what your audience likes to watch and create content that will appeal to them.<\/p>\n<p>The platform&#8217;s popularity has exploded in recent years, with more than 1 billion users. While once dominated by viral dance trends, it&#8217;s now used for everything from beauty tutorials to home hacks to fitness videos. TikTok videos are still viral, and it&#8217;s possible for even a user with zero followers to receive millions of views in a matter of hours. For brands, this presents a massive opportunity.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"It_has_a_big_audience\"><\/span>It has a big audience<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The first step in promoting your business on TikTok is identifying the audience. There are two main groups: the younger crowd and the older ones. You can target both groups with your ads. You can start with videos, which can be viewed by millions of users in a short amount of time. This can be an effective way to get a brand&#8217;s name into the minds of these users.<\/p>\n<p>Selling on TikTok can be a lucrative option. The app is ripe for marketing and selling, especially if you want to target the younger generation. Currently, 62% of the platform&#8217;s users are under 30 years old, which makes it a perfect platform for selling products and services to this audience. By tailoring your videos to the Gen Z audience, you can capitalize on the algorithm that TikTok uses to manufacture virality.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"It_has_paid_advertising\"><\/span>It has paid advertising<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>TikTok has paid advertising for businesses, but the ads are not cheap, so you might want to look for cheaper options before you invest in an expensive ad campaign. You can choose between 5 different types of ads: video, images, in-feed, and brand. In-feed ads show up when users scroll through the For You section of the TikTok homepage. These videos are usually between nine and fifteen seconds long, and contain a call to action.<\/p>\n<p>You can also choose to work with influencers or make sponsored posts. However, the process for advertising on TikTok is not as autonomous as it is with Facebook or Instagram. You will be contacted by a TikTok representative, and you can then click the &#8220;Campaign&#8221; tab and click the &#8220;Create&#8221; button to get started. You can then choose the types of ads you want to display and start promoting your content.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"It_has_an_asset_eatery\"><\/span>It has an asset eatery<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A TikTok asset eatery will feature viral dishes and change its menu four times every quarter. TikTok will be devoting part of its profits to the creators of these dishes, and promising culinary talent can be tapped for future ventures. TikTok has not yet released specific revenue projections for the asset eatery, but MrBeast plans to open a brick-and-mortar location.<\/p>\n<p> <iframe width=\"427\" height=\"239\" src=\"https:\/\/www.youtube.com\/embed\/G1arr25rHyE\" frameborder=\"0\" allowfullscreen=\"true\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Sell on TikTok If you are looking for ways to sell on TikTok, this article will teach you the tricks of the trade. With an audience of more than 100 million, TikTok is an incredible sales channel, and it recently partnered with Shopify to offer in-app shopping. In order to maximize your success, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":44440,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[321],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Sell on TikTok - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Sell on TikTok\" \/>\n<meta property=\"og:description\" content=\"How to Sell on TikTok If you are looking for ways to sell on TikTok, this article will teach you the tricks of the trade. With an audience of more than 100 million, TikTok is an incredible sales channel, and it recently partnered with Shopify to offer in-app shopping. In order to maximize your success, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\" \/>\n<meta property=\"og:site_name\" content=\"Zeru\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-30T14:25:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-30T14:25:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Sell-on-TikTok_38945.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1754\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lizzie Yates\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lizzie Yates\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\",\"url\":\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\",\"name\":\"How to Sell on TikTok - Zeru\",\"isPartOf\":{\"@id\":\"https:\/\/zeru.com\/blog\/#website\"},\"datePublished\":\"2022-07-30T14:25:27+00:00\",\"dateModified\":\"2022-07-30T14:25:28+00:00\",\"author\":{\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\"},\"breadcrumb\":{\"@id\":\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/zeru.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Sell on TikTok\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zeru.com\/blog\/#website\",\"url\":\"https:\/\/zeru.com\/blog\/\",\"name\":\"Zeru\",\"description\":\"Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zeru.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\",\"name\":\"Lizzie Yates\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"contentUrl\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"caption\":\"Lizzie Yates\"},\"description\":\"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.\",\"url\":\"https:\/\/zeru.com\/blog\/author\/writer\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Sell on TikTok - Zeru","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok","og_locale":"en_US","og_type":"article","og_title":"How to Sell on TikTok","og_description":"How to Sell on TikTok If you are looking for ways to sell on TikTok, this article will teach you the tricks of the trade. With an audience of more than 100 million, TikTok is an incredible sales channel, and it recently partnered with Shopify to offer in-app shopping. In order to maximize your success, [&hellip;]","og_url":"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok","og_site_name":"Zeru","article_published_time":"2022-07-30T14:25:27+00:00","article_modified_time":"2022-07-30T14:25:28+00:00","og_image":[{"width":2560,"height":1754,"url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Sell-on-TikTok_38945.jpeg","type":"image\/jpeg"}],"author":"Lizzie Yates","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lizzie Yates","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok","url":"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok","name":"How to Sell on TikTok - Zeru","isPartOf":{"@id":"https:\/\/zeru.com\/blog\/#website"},"datePublished":"2022-07-30T14:25:27+00:00","dateModified":"2022-07-30T14:25:28+00:00","author":{"@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e"},"breadcrumb":{"@id":"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/zeru.com\/blog\/how-to-sell-on-tiktok#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/zeru.com\/blog"},{"@type":"ListItem","position":2,"name":"How to Sell on TikTok"}]},{"@type":"WebSite","@id":"https:\/\/zeru.com\/blog\/#website","url":"https:\/\/zeru.com\/blog\/","name":"Zeru","description":"Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zeru.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e","name":"Lizzie Yates","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","contentUrl":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","caption":"Lizzie Yates"},"description":"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.","url":"https:\/\/zeru.com\/blog\/author\/writer"}]}},"_links":{"self":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/38945"}],"collection":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/comments?post=38945"}],"version-history":[{"count":1,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/38945\/revisions"}],"predecessor-version":[{"id":38951,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/38945\/revisions\/38951"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media\/44440"}],"wp:attachment":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media?parent=38945"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/categories?post=38945"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/tags?post=38945"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}