{"id":34794,"date":"2022-07-24T12:09:21","date_gmt":"2022-07-24T12:09:21","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=34794"},"modified":"2022-07-24T12:09:21","modified_gmt":"2022-07-24T12:09:21","slug":"how-to-view-and-analyze-youtube-statistics","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-view-and-analyze-youtube-statistics","title":{"rendered":"How to View and Analyze YouTube Statistics"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e66807812b2\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69e66807812b2\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e66807812b2\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-view-and-analyze-youtube-statistics\/#How_to_View_and_Analyze_YouTube_Statistics\" title=\"How to View and Analyze YouTube Statistics\">How to View and Analyze YouTube Statistics<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-view-and-analyze-youtube-statistics\/#YouTube_Analytics\" title=\"YouTube Analytics\">YouTube Analytics<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-view-and-analyze-youtube-statistics\/#Unmetric\" title=\"Unmetric\">Unmetric<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-view-and-analyze-youtube-statistics\/#Tubeular_Labs\" title=\"Tubeular Labs\">Tubeular Labs<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/how-to-view-and-analyze-youtube-statistics\/#Tubemetrics\" title=\"Tubemetrics\">Tubemetrics<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zeru.com\/blog\/how-to-view-and-analyze-youtube-statistics\/#YouTube_keyword_strategy\" title=\"YouTube keyword strategy\">YouTube keyword strategy<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_View_and_Analyze_YouTube_Statistics\"><\/span>How to View and Analyze YouTube Statistics<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p> <img decoding=\"async\" align=\"left\" alt=\"How do you view and analyze YouTube statistics for any video\" src=\"https:\/\/i.imgur.com\/5oFFct0.jpg\" style=\"height:auto; max-width:29% max-height:208px; width:auto; margin:0px 10px;\"> <\/p>\n<p>To view YouTube statistics, you must first select the appropriate content type for your channel. A single video, or a series of related videos, can be assigned more than one metric. You can also choose to use hours rather than minutes. Hours are rounded to the nearest full hour. This metric provides a high-level summary of your content&#8217;s performance. The Overview Report is another useful tool to view statistics.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"YouTube_Analytics\"><\/span>YouTube Analytics<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you want to know how many people watched your video, you can access YouTube analytics. The YouTube analytics dashboard lets you know how many subscribers you have, how many views each video has received, and how much money each video has earned. It also tells you the number of likes, dislikes, and subscribers your videos have, among other statistics. If you want to learn more about the audience of your videos, you can go to the video&#8217;s landing page and click the double down arrow next to the box that displays the number of views.<\/p>\n<p>YouTube is the second-largest website on the Internet. As of June 2022, YouTube had over 2.5 billion monthly active users. YouTube is used by over one-third of the world&#8217;s internet users, and it ranks second in the US. YouTube is a unique site because most users spend a lot of time on it, and people who visit it regularly spend more time there than on other websites. The YouTube statistics are often misleading, and the results of your analysis may vary depending on the platform that you&#8217;re using.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Unmetric\"><\/span>Unmetric<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you&#8217;re looking to understand which videos are performing well on YouTube, Unmetric is the tool for you. With over 1,700 global brands and counting, Unmetric offers insights into any video&#8217;s performance. Not only does it provide engagement scores, it can tell you what types of content are popular and what type of video viewers prefer. Unmetric also allows you to drill down into specific factors to see what&#8217;s driving the most traffic and engagement.<\/p>\n<p>Another feature of Unmetric is its capability to measure the performance of competitors. It&#8217;s already available in Twitter and Facebook, but now it has been integrated into YouTube insights. It offers complete statistics for any video, including total views, subscribers, likes, and dislikes. You can even benchmark yourself against similar brands to see which content is working. In addition, Unmetric can show you how your content compares to others in your industry.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tubeular_Labs\"><\/span>Tubeular Labs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Tubular helps marketers, brands, agencies and other stakeholders understand the reach and interests of their YouTube viewers through a suite of metrics. By using AI and machine learning to measure video views and engagement, the company uses this data to understand global consumer behavior, identify new content categories, and uncover new creators driving the next cultural wave. For example, this data shows which videos have the highest time spent on YouTube.<\/p>\n<p>With performance insights, content strategists can make fast, smart decisions about the best ways to reach their audience. Tubular&#8217;s platform has the power to provide visual insights into every aspect of YouTube channel activity and helps marketers identify top creators and influencers. Users can view detailed video views and engagement statistics, find out who is commenting on their videos, and engage with influencers in real time. This information can also be used to grow brands, target new audiences, and analyze competitors&#8217; data.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tubemetrics\"><\/span>Tubemetrics<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you&#8217;ve ever wondered how many times your videos have been viewed, YouTube has a comprehensive reporting tool that can help you understand how effective your videos are. There are several ways to analyze the numbers behind your videos, including viewing duration and minutes watched. Here&#8217;s how to analyze YouTube metrics and get the most out of your videos. Whether you&#8217;re a new YouTube user or a seasoned veteran, YouTube has the tools you need to improve your video marketing strategies.<\/p>\n<p>The first way to view YouTube statistics is to visit your account and log in. You&#8217;ll see a dashboard with the most recent 28-day metrics for any video. You can also view the same information for other periods. If you&#8217;re curious about a specific metric, you can look it up in YouTube&#8217;s real-time report. You&#8217;ll find a few useful tips in YouTube&#8217;s help center to understand the metrics you&#8217;re looking at. To access the report, you can hover over the metric name and click the &#8220;i&#8221; icon in the circle near the name of that metric.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"YouTube_keyword_strategy\"><\/span>YouTube keyword strategy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The first thing you should know about YouTube statistics is that you can&#8217;t just look at them without knowing what to look for. You can analyze all sorts of data in this feature, including how many views your video has received, how many times people have viewed it, and much more. There are two main ways you can do this: with the report tab, you can view statistics for the last 28 days, and with the real-time report, you can view metrics for any video in real-time. In order to get the details on the metrics, simply hover over the name of the metric and click on the &#8220;i&#8221; that appears in the circle.<\/p>\n<p>Once you have this data, you can go to the Analytics tab of your YouTube account and see how many views, subscribers, and likes your video received. It&#8217;s also possible to see which genres your competitors are targeting and which ones are massive failures. If your competitors are consistently gaining subscribers and reaching thousands of viewers, they&#8217;re probably doing something right. Use this information to develop your own video content based on what you&#8217;ve learned about successful YouTube creators. Of course, you&#8217;ll want to give proper credit to them when you do so. Don&#8217;t copy their content or plagiarize their work.<\/p>\n<p> <iframe frameborder=\"0\" height=\"239\" width=\"428\" allowfullscreen=\"true\" src=\"https:\/\/www.youtube.com\/embed\/uqcaVCBwMB8\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to View and Analyze YouTube Statistics To view YouTube statistics, you must first select the appropriate content type for your channel. A single video, or a series of related videos, can be assigned more than one metric. You can also choose to use hours rather than minutes. 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