{"id":31911,"date":"2022-07-23T11:06:11","date_gmt":"2022-07-23T11:06:11","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=31911"},"modified":"2022-07-23T11:06:11","modified_gmt":"2022-07-23T11:06:11","slug":"what-is-the-new-challenge-on-tiktok","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/what-is-the-new-challenge-on-tiktok","title":{"rendered":"What is the New Challenge on TikTok?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69eb2d752c3a7\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69eb2d752c3a7\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69eb2d752c3a7\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/what-is-the-new-challenge-on-tiktok\/#What_is_the_New_Challenge_on_TikTok\" title=\"What is the New Challenge on TikTok?\">What is the New Challenge on TikTok?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/what-is-the-new-challenge-on-tiktok\/#Hashtag_challenge_ads\" title=\"Hashtag challenge ads\">Hashtag challenge ads<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/what-is-the-new-challenge-on-tiktok\/#Mirror_reflection_challenge\" title=\"Mirror reflection challenge\">Mirror reflection challenge<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/what-is-the-new-challenge-on-tiktok\/#BlackoutChallenge\" title=\"#BlackoutChallenge\">#BlackoutChallenge<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/what-is-the-new-challenge-on-tiktok\/#OwnTheCurve_challenge\" title=\"#OwnTheCurve challenge\">#OwnTheCurve challenge<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zeru.com\/blog\/what-is-the-new-challenge-on-tiktok\/#ShowMeYourWalk_challenge\" title=\"#ShowMeYourWalk challenge\">#ShowMeYourWalk challenge<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"What_is_the_New_Challenge_on_TikTok\"><\/span>What is the New Challenge on TikTok?<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" align=\"left\" src=\"https:\/\/i.imgur.com\/7qQTajq.jpg\" style=\"max-height:385px; width:auto; max-width:29% margin:0px 10px; height:auto;\" alt=\"What is the new challenge on TikTok\">  <\/p>\n<p>If you are a TikTok user, you&#8217;ve probably wondered: &#8220;What is the new challenge on TikTok?&#8221; If you haven&#8217;t, you should! There are several new challenges available for you to try! These include: Mirror reflection, #BlackoutChallenge, #OwnTheCurve, and more. But before you start uploading your videos, read our tips to make sure that you&#8217;re doing it right!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Hashtag_challenge_ads\"><\/span>Hashtag challenge ads<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Hashtag challenges on TikTok have many benefits. These videos can reach a large number of people at once, generating viral exposure and increasing brand recognition. To make your hashtag challenge popular, create a hashtag that is relevant to your audience, and do not use a challenge that is already being used by your competitors. You can draw inspiration from popular challenges in your industry, but do not copy what someone else has done. Instead, set expectations for participants and work with creators and influencers to create a unique challenge that is both relevant and memorable.<\/p>\n<p>If you want your video to be viral, consider creating a sponsored challenge. Branded hashtag challenges on TikTok can create billions of views for a brand&#8217;s product. Collab, a digital creator network, spoke to Glossy about this new marketing strategy. Hashtag challenge campaigns involve a brand-created challenge tied to a paid hashtag. They are tied to a special landing page on TikTok that will promote your brand and enable users to purchase products from within the app. Most campaigns are kicked off by a brand partner, who can then use the hashtag to drive traffic to their website.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Mirror_reflection_challenge\"><\/span>Mirror reflection challenge<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The Mirror reflection challenge on TikTok has become a viral trend on the video-sharing platform. In this challenge, users must create a video with one single effect that resembles a mirror. This video will be viewed by more than six billion people. The most popular challenge is a reflection of oneself in a mirror. Although this video can be a scary experience, it&#8217;s also easy to create. To get the challenge started, simply follow the steps outlined in the following article.<\/p>\n<p>After taking a photo or video of oneself, upload it to TikTok. You can use the Inverted filter, which is available in the Effects menu. The inverted filter is similar to Olivia Rodrigo&#8217;s &#8220;Deja Vu&#8221; sound. Simply turn the filter on when you film. This challenge has become wildly popular with millions of users. Try it out and see if you can capture your reflection in a mirror!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"BlackoutChallenge\"><\/span>#BlackoutChallenge<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>After Nylah died, people who use TikTok began searching for videos containing the hashtag &#8220;#BlackoutChallenge.&#8221; While this challenge is not for everyone, it can be dangerous, and there are many cases of tragic results. Nevertheless, TikTok promoted the hashtag anyway. The company&#8217;s own site includes safety tips. The company also urges users to report content that may be inappropriate.<\/p>\n<p>The &#8216;Blackout Challenge&#8217; isn&#8217;t the first &#8216;choking game&#8217; trend. The Passout Challenge became wildly popular on TikTok in 2018, and millions of videos connected to the challenge have been viewed on YouTube. Joshua Haileyesus, a 12-year-old boy from Aurora, Colorado, died 19 days after participating in the trend. His family blames TikTok for pushing this dangerous trend.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"OwnTheCurve_challenge\"><\/span>#OwnTheCurve challenge<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>For the Kaiser Permanente Own The Curve challenge, users are encouraged to be creative and adhere to social guidelines. These include washing their hands, not going out, and using a hashtag such as #ownthecurve. However, the challenge is not just for celebrities. You can join the campaign if you&#8217;re an average person. Listed below are some tips to help you participate in this trend. Read on to find out how to do it yourself!<\/p>\n<p>&#8211; Use a hashtag: Label your challenge with a hashtag that represents your brand. It&#8217;s not only easier for users to find your content but it also allows viewers to see your brand&#8217;s interpretation of the trend. It also increases discoverability of your video, which is a valuable asset when it comes to marketing. For example, you could use the hashtag #OwnTheCurve to tag other users in their videos.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"ShowMeYourWalk_challenge\"><\/span>#ShowMeYourWalk challenge<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>With the growing popularity of the #ShowMeYourWalk challenge on the video sharing site TikTok, you can join the trend and create your own viral video. The most popular #ShowMeYourWalk videos have over seven million likes and have been featured on TV. But you don&#8217;t have to make a dance video to participate &#8211; all types of videos are welcome!<\/p>\n<p>You can create a unique TikTok challenge that is both personal and creative. You can launch this challenge during a holiday to keep your brand at the forefront of your target audience&#8217;s minds. Honey created a Mother&#8217;s Day challenge, in which users wrote notes to their moms, tagged their moms, and created a TikTok video with their messages. You can also create a challenge for your target audience to participate, like #ShowMeYourWalk, to spread environmental awareness.<\/p>\n<p> <iframe height=\"261\" src=\"https:\/\/www.youtube.com\/embed\/SBrZRKqwxIA\" width=\"467\" frameborder=\"0\" allowfullscreen=\"true\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the New Challenge on TikTok? If you are a TikTok user, you&#8217;ve probably wondered: &#8220;What is the new challenge on TikTok?&#8221; If you haven&#8217;t, you should! There are several new challenges available for you to try! These include: Mirror reflection, #BlackoutChallenge, #OwnTheCurve, and more. But before you start uploading your videos, read our [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":33410,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[321],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is the New Challenge on TikTok? - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/what-is-the-new-challenge-on-tiktok\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is the New Challenge on TikTok?\" \/>\n<meta property=\"og:description\" content=\"What is the New Challenge on TikTok? 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