{"id":29677,"date":"2022-07-22T16:12:25","date_gmt":"2022-07-22T16:12:25","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=29677"},"modified":"2022-07-22T16:12:25","modified_gmt":"2022-07-22T16:12:25","slug":"what-is-a-twitter-card-2","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/what-is-a-twitter-card-2","title":{"rendered":"What is a Twitter Card?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f98723504c9\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69f98723504c9\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f98723504c9\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/what-is-a-twitter-card-2\/#What_is_a_Twitter_Card\" title=\"What is a Twitter Card?\">What is a Twitter Card?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/what-is-a-twitter-card-2\/#Tweets_with_a_large_summary_image\" title=\"Tweets with a large summary image\">Tweets with a large summary image<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"What_is_a_Twitter_Card\"><\/span>What is a Twitter Card?<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p> <img decoding=\"async\" style=\"width:auto; max-height:235px; max-width:36% margin:0px 10px; height:auto;\" align=\"left\" alt=\"What is a twitter card\" src=\"https:\/\/i.imgur.com\/gCVGkhh.png\"> <\/p>\n<p>If you&#8217;ve seen Tweets with large, summary images, you&#8217;re probably wondering: What is a Twitter card? This is a relatively new feature in Twitter, and it&#8217;s available to businesses, too. It enables brands to display a short video or audio snippet, or an ad in the user&#8217;s feed. If you&#8217;re interested in using a Twitter card, here are the steps to get started.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tweets_with_a_large_summary_image\"><\/span>Tweets with a large summary image<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Twitter allows businesses to create summary cards with a large image to include with their Tweets. Summary cards have the same functionality as standard cards, but the main difference is that they feature a large featured image. A summary card with a large image can be scroll stoppers in Twitter&#8217;s timeline. Creating a summary card with a large image requires you to follow the same guidelines for creating a regular Twitter post. First, you must create a custom Twitter card. This is a simple process.<\/p>\n<p>One of the benefits of Twitter cards with large images is that they are used to grab user attention and draw readers in. People post hundreds of millions of Tweets every day. The large image makes a Tweet stand out and grabs the reader&#8217;s attention. However, a small image can also be used for this purpose. These large images don&#8217;t have to link to the blog post or the content. You can use them to highlight your company&#8217;s logo or new products.<\/p>\n<p>Twitter cards with large images are designed to provide the reader with a rich photo experience. A reader can click on the image and visit your site. Website cards are meant to be used for conversion campaigns aimed at driving traffic to a specific off-site URL. App Cards are perfect for promoting mobile apps. Video App Cards play automatically within the timeline. This type of tweet is also useful for promoting mobile applications. So, if you&#8217;re in the process of creating a new mobile app, consider using Twitter cards.<\/p>\n<p> <iframe allowfullscreen=\"true\" width=\"407\" frameborder=\"0\" height=\"227\" src=\"https:\/\/www.youtube.com\/embed\/rRhuQcZdc-k\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is a Twitter Card? If you&#8217;ve seen Tweets with large, summary images, you&#8217;re probably wondering: What is a Twitter card? This is a relatively new feature in Twitter, and it&#8217;s available to businesses, too. It enables brands to display a short video or audio snippet, or an ad in the user&#8217;s feed. If you&#8217;re [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":30692,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is a Twitter Card? - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/what-is-a-twitter-card-2\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a Twitter Card?\" \/>\n<meta property=\"og:description\" content=\"What is a Twitter Card? If you&#8217;ve seen Tweets with large, summary images, you&#8217;re probably wondering: What is a Twitter card? 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