{"id":29534,"date":"2022-07-22T16:01:54","date_gmt":"2022-07-22T16:01:54","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=29534"},"modified":"2022-07-22T16:01:55","modified_gmt":"2022-07-22T16:01:55","slug":"what-is-number-1-trending-on-twitter","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/what-is-number-1-trending-on-twitter","title":{"rendered":"What is Number 1 Trending on Twitter?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69ec224fe9749\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69ec224fe9749\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69ec224fe9749\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/what-is-number-1-trending-on-twitter\/#What_is_Number_1_Trending_on_Twitter\" title=\"What is Number 1 Trending on Twitter?\">What is Number 1 Trending on Twitter?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/what-is-number-1-trending-on-twitter\/#HashtagTrend\" title=\"#HashtagTrend\">#HashtagTrend<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/what-is-number-1-trending-on-twitter\/#Burger_Kings_Twitter_fiasco\" title=\"Burger King&#8217;s Twitter fiasco\">Burger King&#8217;s Twitter fiasco<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/what-is-number-1-trending-on-twitter\/#Hashtagblindness\" title=\"#Hashtagblindness\">#Hashtagblindness<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/what-is-number-1-trending-on-twitter\/#HashtagTakeover\" title=\"#HashtagTakeover+\">#HashtagTakeover+<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zeru.com\/blog\/what-is-number-1-trending-on-twitter\/#Adding_generic_hashtags_to_a_trending_topic\" title=\"Adding generic hashtags to a trending topic\">Adding generic hashtags to a trending topic<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/zeru.com\/blog\/what-is-number-1-trending-on-twitter\/#Using_trending_hashtags_to_increase_click-through_rates\" title=\"Using trending hashtags to increase click-through rates\">Using trending hashtags to increase click-through rates<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"What_is_Number_1_Trending_on_Twitter\"><\/span>What is Number 1 Trending on Twitter?<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" style=\"height:auto; margin:0px 10px; width:auto; max-height:348px; max-width:38%\" alt=\"What is number 1 trending on twitter\" align=\"right\" src=\"https:\/\/i.imgur.com\/MdzHTVA.jpg\">  <\/p>\n<p>If you&#8217;ve ever wondered what&#8217;s hot on Twitter, you&#8217;re not alone. In fact, it&#8217;s probably the first question you have on your mind. Trends on Twitter come and go, and it&#8217;s important to be aware of current trends if you want to stay on top of your audience. There are several ways to keep up with the latest trends: check out trend history, browse popular hashtags, and find the hottest topics on Twitter.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"HashtagTrend\"><\/span>#HashtagTrend<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Have you noticed how some of your tweets are trending? You&#8217;ve likely wondered how they did it. Hashtags, short for hash tags, are used to categorize content on Twitter. When used correctly, hashtags can increase the visibility of a post and can help you promote your products and services. However, beware of overly generic hashtags. There are many examples of how to use these hashtags to your benefit.<\/p>\n<p>One way to make your tweets more interesting is to use an infographic. Infographics can boost your hashtags by linking them to high profile users. For instance, if a new hashtag was created for a specific issue, it might be best to include that hashtag in the call to action. This will help people know that the hashtag is trending, and increase its use. To further increase its reach, you can even tie in your influencer. The influencer can share your content with their own use of the hashtag.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Burger_Kings_Twitter_fiasco\"><\/span>Burger King&#8217;s Twitter fiasco<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Burger King&#8217;s tweets have generated controversy on social media after an out-of-context comment was shared. In one tweet, Burger King claimed that &#8220;Girls belong in the kitchen.&#8221; Then, the company clarified that women make up about 20% of the culinary staff, but it hasn&#8217;t changed the sentiment since. In an apology tweet, Burger King apologised for the misunderstanding and deleted the tweet.<\/p>\n<p>The tweet was posted at the same time as a full-page advertisement in The New York Times. The tweet sparked a flurry of outrage, which the company later claimed was an ad feature. The ad&#8217;s creator quickly removed the original culprit, but critics aren&#8217;t giving up yet. Nevertheless, the company is facing criticism and the social media team is under fire.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Hashtagblindness\"><\/span>#Hashtagblindness<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Hashtagblindness is a growing phenomenon on Twitter. Twitterers who use too many hashtags on their tweets cause &#8220;Hashtagblindness,&#8221; a condition where they can&#8217;t distinguish what hashtag is being used by another user. To prevent this condition, limit the number of hashtags you use to two per tweet. Use one hashtag for one topic, and two for another.<\/p>\n<p>To understand why a hashtag is trending, you must understand the algorithms behind Twitter trends. The algorithm identifies spikes in hashtag and topic popularity based on volume of tweets. However, a spike may be premature for a hashtag if its volume has been slow to grow. You should monitor hashtags that have spiked in popularity nationwide. If a hashtag is trending at a slower rate, this may not reflect what the audience is reading.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"HashtagTakeover\"><\/span>#HashtagTakeover+<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It&#8217;s no surprise that the hashtag #HashtagTakeover+ is number one trending on Twitter, and there are many reasons why it&#8217;s so successful. Whether it&#8217;s to increase visibility or draw attention to an issue, hashtags are a great way to spread the word. But it&#8217;s important to note that the algorithm favors sharp spikes over gradual growth when determining which hashtags are trending. Trending on Twitter depends on volume, and the time it takes to build volume. For example, a trending hashtag is a one-day increase, but 30 days&#8217; worth of news are not.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Adding_generic_hashtags_to_a_trending_topic\"><\/span>Adding generic hashtags to a trending topic<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>One of the most important tips for a successful Twitter campaign is to use relevant and trending hashtags, and to keep your hashtags short and simple. Use all caps to show difference between the words and phrases, and do not include too many words. The more specific your hashtags are, the more likely they will be trending. To start a trend, tweet a few times a day. Afterwards, tag other users with the hashtag and watch the hashtag spread.<\/p>\n<p>Using specific, relevant hashtags will make your tweets more visible. A common example is #GBBO, a popular British television show. Use the hashtag to promote tweets about the show. You can also use generic hashtags, such as #bloggers, #bloggingforbeginners, and so on. Depending on the niche of your business, you might want to use generic hashtags related to your industry, or hashtags relevant to Monday morning.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Using_trending_hashtags_to_increase_click-through_rates\"><\/span>Using trending hashtags to increase click-through rates<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Using trending hashtags in your social media posts can give you the visibility you need to reach a larger audience. By using these, you can organize your tweets around a topic or theme. For example, if you&#8217;re a wedding planner, you can use #weddingplanner to drive audience awareness and product discovery. But before you start tweeting, make sure to use relevant hashtags and ensure that your tweet is relevant.<\/p>\n<p>Using trending hashtags on Twitter is not as complicated as it may sound. It just requires that you place your keyword in front of the hashtag. Make sure you don&#8217;t overdo it. You can use as many hashtags as you want, but using one to three hashtags is enough to increase your chance of getting seen by your audience. Also, avoid using too many words as they won&#8217;t get the desired impact.<\/p>\n<p> <iframe src=\"https:\/\/www.youtube.com\/embed\/TumSUewLRiU\" allowfullscreen=\"true\" width=\"517\" height=\"289\" frameborder=\"0\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is Number 1 Trending on Twitter? If you&#8217;ve ever wondered what&#8217;s hot on Twitter, you&#8217;re not alone. In fact, it&#8217;s probably the first question you have on your mind. Trends on Twitter come and go, and it&#8217;s important to be aware of current trends if you want to stay on top of your audience. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":30766,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is Number 1 Trending on Twitter? - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/what-is-number-1-trending-on-twitter\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Number 1 Trending on Twitter?\" \/>\n<meta property=\"og:description\" content=\"What is Number 1 Trending on Twitter? If you&#8217;ve ever wondered what&#8217;s hot on Twitter, you&#8217;re not alone. 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