{"id":29201,"date":"2022-07-22T15:53:53","date_gmt":"2022-07-22T15:53:53","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=29201"},"modified":"2022-07-22T15:53:53","modified_gmt":"2022-07-22T15:53:53","slug":"how-do-i-see-my-twitter-stats","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats","title":{"rendered":"How Do I See My Twitter Stats?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a317c7ade000\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-6a317c7ade000\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a317c7ade000\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats\/#How_Do_I_See_My_Twitter_Stats\" title=\"How Do I See My Twitter Stats?\">How Do I See My Twitter Stats?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats\/#Linkless_tweets_receive_higher_engagement\" title=\"Linkless tweets receive higher engagement\">Linkless tweets receive higher engagement<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats\/#Conversions_show_how_many_people_perform_a_desired_action_outside_of_the_Twittersphere\" title=\"Conversions show how many people perform a desired action outside of the Twittersphere\">Conversions show how many people perform a desired action outside of the Twittersphere<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats\/#Benchmarking_performance_against_goals_on_social_media\" title=\"Benchmarking performance against goals on social media\">Benchmarking performance against goals on social media<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_Do_I_See_My_Twitter_Stats\"><\/span>How Do I See My Twitter Stats?<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p> <img decoding=\"async\" style=\"max-width:41% height:auto; max-height:230px; width:auto; margin:0px 10px;\" align=\"left\" src=\"https:\/\/i.imgur.com\/dbflyPy.png\" alt=\"How do I see Twitter stats\"> <\/p>\n<p>You can see your statistics in several ways with Twitter analytics. The homepage displays a 28-day summary with the number of tweets, impressions, profile visits, mentions, and difference in followers compared to last month. You can also view your monthly performance summary to see how your content is performing over time. By using this information, you can make changes to improve your content. Alternatively, you can view a report of your past performance to track your growth over time.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Linkless_tweets_receive_higher_engagement\"><\/span>Linkless tweets receive higher engagement<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Linkless tweets have more engagement on Twitter than their linked counterparts, but why? Twitter algorithms have changed recently and linkless tweets are now the norm. However, this doesn&#8217;t mean that you should avoid linking all of your tweets. In fact, it actually benefits your SEO if you include links in your Tweets. This will increase the likelihood of receiving more engagement. Here are the benefits of linkless tweets on Twitter.<\/p>\n<p>In a study by Hootsuite, 5 out of 8 most popular tweets were linkless. In fact, linkless tweets accounted for 75% of @Hootsuite&#8217;s most liked tweets. So, if you&#8217;re one of those who scroll through Twitter nonstop, you might want to try switching things up. Try reading a book or baking a cake instead of scrolling through your feed. This might be a bit extreme, but it&#8217;s a necessary evil to achieve higher engagement on Twitter.<\/p>\n<p>If you have a product or service that has been around for a while, try including a video. Video posts have a higher rate of engagement than text posts. A video takes up at least half of the mobile screen, and it&#8217;s more likely to get retweeted than any other post. Adding a GIF, photo, or video in your Tweet will increase your chances of receiving engagement by more than 50%.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conversions_show_how_many_people_perform_a_desired_action_outside_of_the_Twittersphere\"><\/span>Conversions show how many people perform a desired action outside of the Twittersphere<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Conversions are metrics that measure the number of people performing a desired action outside of the Twittersphere. It is important to note that not all visitors will complete a desired action &#8211; this is true for new users as well as existing ones. Long-term statistics smooth out these small fluctuations, but big ones require manual attention. This type of data is useful when measuring campaigns that are driving desired actions in a niche.<\/p>\n<p>Conversions are important because they show how many people have taken a desired action after clicking an ad. The number is usually calculated as a percentage of total users. This figure is then divided by the total audience size to get a more accurate idea of how many people are performing a desired action. The conversion rate can help marketers determine where to focus their efforts for further growth.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Benchmarking_performance_against_goals_on_social_media\"><\/span>Benchmarking performance against goals on social media<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Social media benchmarking can help you determine how well your current efforts are performing compared to your goal for the campaign. This is especially helpful if you want to understand how you stack up against the competition. While it&#8217;s natural to compare your own efforts to that of your competitors, you should also measure your own performance against the industry standards. This way, you&#8217;ll know whether your efforts are up to par or need to be improved.<\/p>\n<p>To begin benchmarking, you should determine which platforms are the most important for you. Start by choosing the social media channels where your target audience is active. Then, determine which of your competitors is getting the most traction. If your competitors are achieving traction on a particular social media channel, focus on that platform as well. It&#8217;s important to determine your target audience&#8217;s sentiment on these channels. Once you&#8217;ve determined which platforms are important for your target audience, you can determine how to improve your performance.<\/p>\n<p>Among the metrics to look for when benchmarking your social media campaign is growth rate. You can also look at post engagement. This is particularly important if your competitors&#8217; posts are not reaching their goal. If you&#8217;re trying to gain new customers, benchmarking your performance against your competitors is a great way to boost your overall sales. If you&#8217;re not attracting enough customers, your posts aren&#8217;t effective enough.<\/p>\n<p> <iframe width=\"534\" allowfullscreen=\"true\" src=\"https:\/\/www.youtube.com\/embed\/kMSW9wC0rdw\" frameborder=\"0\" height=\"299\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How Do I See My Twitter Stats? You can see your statistics in several ways with Twitter analytics. The homepage displays a 28-day summary with the number of tweets, impressions, profile visits, mentions, and difference in followers compared to last month. You can also view your monthly performance summary to see how your content is [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":30926,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Do I See My Twitter Stats? - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Do I See My Twitter Stats?\" \/>\n<meta property=\"og:description\" content=\"How Do I See My Twitter Stats? You can see your statistics in several ways with Twitter analytics. The homepage displays a 28-day summary with the number of tweets, impressions, profile visits, mentions, and difference in followers compared to last month. You can also view your monthly performance summary to see how your content is [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats\" \/>\n<meta property=\"og:site_name\" content=\"Zeru\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-22T15:53:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-Do-I-See-My-Twitter-Stats_29201.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2426\" \/>\n\t<meta property=\"og:image:height\" content=\"1318\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lizzie Yates\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lizzie Yates\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats\",\"url\":\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats\",\"name\":\"How Do I See My Twitter Stats? - Zeru\",\"isPartOf\":{\"@id\":\"https:\/\/zeru.com\/blog\/#website\"},\"datePublished\":\"2022-07-22T15:53:53+00:00\",\"dateModified\":\"2022-07-22T15:53:53+00:00\",\"author\":{\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\"},\"breadcrumb\":{\"@id\":\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/zeru.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How Do I See My Twitter Stats?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zeru.com\/blog\/#website\",\"url\":\"https:\/\/zeru.com\/blog\/\",\"name\":\"Zeru\",\"description\":\"Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zeru.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\",\"name\":\"Lizzie Yates\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"contentUrl\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"caption\":\"Lizzie Yates\"},\"description\":\"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.\",\"url\":\"https:\/\/zeru.com\/blog\/author\/writer\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How Do I See My Twitter Stats? - Zeru","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats","og_locale":"en_US","og_type":"article","og_title":"How Do I See My Twitter Stats?","og_description":"How Do I See My Twitter Stats? You can see your statistics in several ways with Twitter analytics. The homepage displays a 28-day summary with the number of tweets, impressions, profile visits, mentions, and difference in followers compared to last month. You can also view your monthly performance summary to see how your content is [&hellip;]","og_url":"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats","og_site_name":"Zeru","article_published_time":"2022-07-22T15:53:53+00:00","og_image":[{"width":2426,"height":1318,"url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-Do-I-See-My-Twitter-Stats_29201.jpg","type":"image\/jpeg"}],"author":"Lizzie Yates","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lizzie Yates","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats","url":"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats","name":"How Do I See My Twitter Stats? - Zeru","isPartOf":{"@id":"https:\/\/zeru.com\/blog\/#website"},"datePublished":"2022-07-22T15:53:53+00:00","dateModified":"2022-07-22T15:53:53+00:00","author":{"@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e"},"breadcrumb":{"@id":"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/zeru.com\/blog\/how-do-i-see-my-twitter-stats#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/zeru.com\/blog"},{"@type":"ListItem","position":2,"name":"How Do I See My Twitter Stats?"}]},{"@type":"WebSite","@id":"https:\/\/zeru.com\/blog\/#website","url":"https:\/\/zeru.com\/blog\/","name":"Zeru","description":"Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zeru.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e","name":"Lizzie Yates","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","contentUrl":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","caption":"Lizzie Yates"},"description":"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.","url":"https:\/\/zeru.com\/blog\/author\/writer"}]}},"_links":{"self":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/29201"}],"collection":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/comments?post=29201"}],"version-history":[{"count":1,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/29201\/revisions"}],"predecessor-version":[{"id":29207,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/29201\/revisions\/29207"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media\/30926"}],"wp:attachment":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media?parent=29201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/categories?post=29201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/tags?post=29201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}