{"id":17291,"date":"2022-07-16T12:26:23","date_gmt":"2022-07-16T12:26:23","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=17291"},"modified":"2022-07-16T12:26:24","modified_gmt":"2022-07-16T12:26:24","slug":"how-does-the-tiktok-algorithm-work","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work","title":{"rendered":"How Does the TikTok Algorithm Work?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f04ac185486\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-69f04ac185486\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f04ac185486\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work\/#How_Does_the_TikTok_Algorithm_Work\" title=\"How Does the TikTok Algorithm Work?\">How Does the TikTok Algorithm Work?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work\/#User_activity\" title=\"User activity\">User activity<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work\/#Video_subject_matter\" title=\"Video subject matter\">Video subject matter<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work\/#Location_and_language\" title=\"Location and language\">Location and language<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work\/#Audio\" title=\"Audio\">Audio<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work\/#Not_Interested_feedback\" title=\"&#8220;Not Interested&#8221; feedback\">&#8220;Not Interested&#8221; feedback<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work\/#Points_scale\" title=\"Points scale\">Points scale<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work\/#Millions_of_variables\" title=\"Millions of variables\">Millions of variables<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_Does_the_TikTok_Algorithm_Work\"><\/span>How Does the TikTok Algorithm Work?<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" style=\"max-width:31% max-height:371px; margin:0px 10px; height:auto; width:auto;\" src=\"https:\/\/i.imgur.com\/PsG8VM8.png\" align=\"right\" alt=\"how does tiktok algorithm work\">  <\/p>\n<p>When you are using a video site like YouTube, you may be wondering: how does the tiktok algorithm work? The answer depends on your interests and activity. The subject matter of the video is one factor. Another factor is language and location. These are just some of the factors that can help the algorithm determine the best videos to show to your users. The more you watch a video, the more related videos will appear on your screen.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"User_activity\"><\/span>User activity<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The TikTok algorithm considers user activity in several ways, including device settings, hashtags, captions, and preferences. The algorithm aims to balance relevance with exploration and enables users to discover the best content. For this purpose, TikTok users can benefit from understanding the algorithm and its processes. The following is a brief explanation of what the algorithm considers. How does this affect the user experience?<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Video_subject_matter\"><\/span>Video subject matter<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The TikTok algorithm is an online algorithm that prioritizes videos based on various factors, including the number of views, hashtags, and captions. The algorithm also takes into account the language, location, and mobile device used to upload the video. The more popular and engaging the video is, the higher its chances of being viewed by viewers. If you want to make your videos more visible, consider boosting the hashtags associated with your video subject matter.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Location_and_language\"><\/span>Location and language<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The location and language of a TikTok post has a great deal to do with how popular a video will be. This is because the TikTok algorithm recognises the language and regional preferences of users. It also takes into account what country the user is in and what type of device they have. Interestingly, it&#8217;s also possible to make videos from a different country more popular within the same country.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Audio\"><\/span>Audio<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When recommending videos to you, the TikTok algorithm takes several factors into consideration. These factors include user engagement, completions, re-watches, and location. Using these factors, the TikTok algorithm can better match your interests and preferences to the content you&#8217;ll most likely enjoy. It may also consider hashtags, sound, and location. Then it serves your video according to the user&#8217;s preferences.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Not_Interested_feedback\"><\/span>&#8220;Not Interested&#8221; feedback<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you&#8217;re frustrated by the number of videos you see on TikTok, you can tell the algorithm to stop showing them. The Not Interested feedback option lets you tell the algorithm to hide videos that are similar to yours, if you&#8217;ve clicked on them. TikTok&#8217;s algorithm prioritizes videos with high interest ratings, so it&#8217;s easy to see why it&#8217;s disproportionately low-ranked for some users.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Points_scale\"><\/span>Points scale<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The TikTok algorithm considers several factors when it determines how much to boost a user&#8217;s video. The higher the score, the more likely the video will be boosted to more people. The process repeats until the content no longer meets the threshold. Not all content is meant to go viral; targeting the right audience is more important. To help the algorithm determine how much to boost a user&#8217;s video, consider adding a points scale to your content.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Millions_of_variables\"><\/span>Millions of variables<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you&#8217;re wondering what the underlying algorithm behind TikTok is, you&#8217;re not alone. The company has never revealed what the core algorithm is. It&#8217;s a mystery, so we&#8217;ll take a closer look at how the algorithm is constructed to determine the ranking of different videos. However, one thing is clear: the algorithm aims to prioritize long-term user value as well as content quality. It&#8217;s important to note that this algorithm will avoid repetitive content for users. Consequently, you might be shown a forced recommendation in order to make sure you&#8217;re presenting new content to your audience.<\/p>\n<p> <iframe allowfullscreen=\"true\" height=\"229\" width=\"410\" src=\"https:\/\/www.youtube.com\/embed\/xSQu2l0cyBk\" frameborder=\"0\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How Does the TikTok Algorithm Work? When you are using a video site like YouTube, you may be wondering: how does the tiktok algorithm work? The answer depends on your interests and activity. The subject matter of the video is one factor. Another factor is language and location. These are just some of the factors [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":19038,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[321],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Does the TikTok Algorithm Work? - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/how-does-the-tiktok-algorithm-work\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Does the TikTok Algorithm Work?\" \/>\n<meta property=\"og:description\" content=\"How Does the TikTok Algorithm Work? 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