{"id":15434,"date":"2022-07-15T12:10:42","date_gmt":"2022-07-15T12:10:42","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=15434"},"modified":"2022-07-15T12:10:42","modified_gmt":"2022-07-15T12:10:42","slug":"how-to-become-verified-on-twitter","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-become-verified-on-twitter","title":{"rendered":"How to Become Verified on Twitter"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a4e74f5caa37\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-6a4e74f5caa37\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a4e74f5caa37\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-become-verified-on-twitter\/#How_to_Become_Verified_on_Twitter\" title=\"How to Become Verified on Twitter\">How to Become Verified on Twitter<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-become-verified-on-twitter\/#Its_a_status_symbol_for_brands\" title=\"It&#8217;s a status symbol for brands\">It&#8217;s a status symbol for brands<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-become-verified-on-twitter\/#Its_a_status_symbol_for_businesses\" title=\"It&#8217;s a status symbol for businesses\">It&#8217;s a status symbol for businesses<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-become-verified-on-twitter\/#Its_a_status_symbol_for_influencers\" title=\"It&#8217;s a status symbol for influencers\">It&#8217;s a status symbol for influencers<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_Become_Verified_on_Twitter\"><\/span>How to Become Verified on Twitter<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p><img decoding=\"async\" align=\"left\" src=\"https:\/\/i.imgur.com\/EbiVkiv.jpg\" style=\"height:auto; margin:0px 10px; max-height:293px; width:auto; max-width:35%\" alt=\"how to become verified on twitter\">  <\/p>\n<p>You might be wondering how to become verified on Twitter. It&#8217;s a status symbol for brands, businesses, influencers, and people who want their followers to know that they are trustworthy. In this article, you&#8217;ll discover how to get verified on Twitter and how it can benefit your brand, business, or personal account. If you&#8217;re interested in applying for this status, keep reading! After all, it&#8217;s free!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Its_a_status_symbol_for_brands\"><\/span>It&#8217;s a status symbol for brands<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The blue bird has become a status symbol for brands on Twitter, but it&#8217;s not entirely original. The bird was first designed and purchased for $15 from iStock.com by UK graphic designer Simon Oxley. The original bird had two paws and a stylized eye, and was called Larry after basketball star Larry Bird. Now, Twitter uses an icon of a bird instead of a traditional tweeting icon.<\/p>\n<p>The early logos of Twitter featured colors that were inspired by nature, a drop of dew, a retro Atari-style logo, and bubble designs. The word &#8220;twitter&#8221; was white and surrounded by the words&#8217;smsy&#8217; and the tagline &#8216;An Odeo Thingy&#8217;. The logo&#8217;s popularity skyrocketed when the company introduced new features, such as an &#8220;@&#8221; icon to follow brand mentions.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Its_a_status_symbol_for_businesses\"><\/span>It&#8217;s a status symbol for businesses<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It&#8217;s no secret that being Verified on Twitter is a valuable status symbol. It is a symbol of credibility and a way to separate your brand from those who don&#8217;t have the checkmark. However, it has become a contentious topic. Twitter users who don&#8217;t have the checkmark are likely to be ignored or unfollowed by other users. Fortunately, there are ways to avoid the backlash that comes with being unverified.<\/p>\n<p>One such way to ensure that your followers know you are a real person is to get verified. Twitter began verifying accounts in 2009, and it&#8217;s now possible for anyone to apply for it. However, most verified accounts are celebrities or well-known individuals, so getting verified isn&#8217;t just for businesses. Previously, Twitter only granted verified status to public figures and celebrities. The new process started Thursday, and it might take weeks to roll out to all users.<\/p>\n<p>Once verified, your Twitter account will have a blue checkmark, indicating that you&#8217;re genuine. While a blue checkmark isn&#8217;t mandatory, it&#8217;s a great way to build credibility and trust. But the process has been murky. Since the beginning, it&#8217;s unclear who qualifies for verification and why some users might still be unverified. And the process isn&#8217;t even clear what being verified really means.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Its_a_status_symbol_for_influencers\"><\/span>It&#8217;s a status symbol for influencers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A blue check is a symbol of authority and credibility for influencers on Twitter, but why is it so important? The answer is quite simple. Verified accounts get more engagement, and influencers look for them as a status symbol. The blue check is a badge of honour, and puts you in an exclusive club. A verified account can use this status to reaffirm their authority within their industry. Verification was updated in July 2017, so that users with verified accounts receive more attention from other influencers.<\/p>\n<p>Influencer marketing has become a powerful marketing tool for fashion and beauty brands. Without advertisements, organic growth becomes difficult. And 21% of companies plan to boost influencer marketing efforts in the next year. For example, Tropicana uses the hashtag &#8220;@foreveryoursbetty&#8221; to promote its products, while Tess Daly has a deal with Benefit cosmetics. In addition, boohoo is gaining hundreds of thousands of followers on Instagram. The fashion industry is looking for influencers with social conscience to sell their products.<\/p>\n<p> <iframe frameborder=\"0\" height=\"256\" width=\"458\" allowfullscreen=\"true\" src=\"https:\/\/www.youtube.com\/embed\/BroStONmp6E\" style=\"margin:0px auto; display: block;\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Become Verified on Twitter You might be wondering how to become verified on Twitter. It&#8217;s a status symbol for brands, businesses, influencers, and people who want their followers to know that they are trustworthy. In this article, you&#8217;ll discover how to get verified on Twitter and how it can benefit your brand, business, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":15570,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Become Verified on Twitter - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/how-to-become-verified-on-twitter\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Become Verified on Twitter\" \/>\n<meta property=\"og:description\" content=\"How to Become Verified on Twitter You might be wondering how to become verified on Twitter. 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