{"id":12036,"date":"2022-07-14T06:46:54","date_gmt":"2022-07-14T06:46:54","guid":{"rendered":"https:\/\/zeru.com\/blog\/?p=12036"},"modified":"2022-07-14T06:46:54","modified_gmt":"2022-07-14T06:46:54","slug":"how-to-open-a-facebook-business-account-2","status":"publish","type":"post","link":"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2","title":{"rendered":"How to Open a Facebook Business Account"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_43 counter-flat ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a70743b7e5e2\" class=\"cssicon\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><label for=\"ez-toc-cssicon-toggle-item-6a70743b7e5e2\"  class=\"cssiconcheckbox\">1<\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a70743b7e5e2\" ><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\/#How_to_Open_a_Facebook_Business_Account\" title=\"How to Open a Facebook Business Account\">How to Open a Facebook Business Account<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\/#Create_a_Facebook_page\" title=\"Create a Facebook page\">Create a Facebook page<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\/#Add_a_cover_photo\" title=\"Add a cover photo\">Add a cover photo<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\/#Select_a_business_category\" title=\"Select a business category\">Select a business category<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\/#Set_specific_permissions_for_each_user\" title=\"Set specific permissions for each user\">Set specific permissions for each user<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\/#Invite_people_to_your_page\" title=\"Invite people to your page\">Invite people to your page<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"How_to_Open_a_Facebook_Business_Account\"><\/span>How to Open a Facebook Business Account<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p> <img decoding=\"async\" src=\"https:\/\/i.imgur.com\/CIe9BI5.png\" alt=\"how to open facebook business account\"> <\/p>\n<p>When opening a Facebook business account, there are several steps you must take. You need to choose a category and fill in some information about your business. Then, you must add a cover photo and set permissions for different users. Once this is completed, Facebook will suggest the categories that you should choose for your business. You can also add a website address, a phone number, and any other information you want.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Create_a_Facebook_page\"><\/span>Create a Facebook page<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You can start promoting your business using Facebook. To do so, you need to create a Facebook business page. Fill in the required information such as contact information, address, and phone number. You can also add links to download applications or call to actions. Afterward, you can choose whether you want this information to be public. Facebook will recommend categories for you. Then, publish the page when it is ready. You can also add team members to your page to help promote your business.<\/p>\n<p>You can create a page for your business in three ways: as a public figure, a community, or a business. To create a page for your business, visit the Facebook page creation page. Click on the option called &#8220;Business Account&#8221; and choose the name of the page. You can also upload a profile photo for your business. Once you&#8217;ve completed the form, click on &#8220;Save&#8221; to confirm your changes.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Add_a_cover_photo\"><\/span>Add a cover photo<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Adding a cover photo to a Facebook business account is critical for a variety of reasons. First, a cover photo is the first thing people see about your business, so make it count. The right one will showcase your brand in a clear and compelling way. If you want to create an impactful Facebook cover photo, keep Hitchcock&#8217;s rule in mind: the larger the object on the screen, the greater the impact.<\/p>\n<p>Next, select an appropriate cover image. The cover photo should embody your brand and speak to your audience. For this, there are plenty of graphic design tools available online and free stock image libraries filled with hundreds of thousands of visuals. If you already have website imagery, you can incorporate that into your cover photo, or simply feature a product or service. Just be sure to select the proper image size, as well as make sure that it matches your business&#8217; profile picture.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Select_a_business_category\"><\/span>Select a business category<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You can start a Facebook business account by entering your brand name and selecting a category. Depending on the type of business, you may be required to ask for permission before creating a page and running advertisements. Alcohol companies cannot use Facebook&#8217;s advertising program, and you must set the age targeting of your page appropriately. A few posts on your page may expose deception, so choose a category that reflects the type of business you are.<\/p>\n<p>Once you have chosen a category, you will need to choose a name for your page. The name of the page must match your business&#8217;s name. Choose two or three words for your business category. Once you&#8217;ve selected a category, you&#8217;ll need to fill out the rest of the information. A business name is important, as this will be the name people use to find the company.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Set_specific_permissions_for_each_user\"><\/span>Set specific permissions for each user<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You&#8217;ll need to set specific permissions for each user on your Facebook business account if you&#8217;re planning to run ads and manage your assets. While you can choose to assign administrator roles to each user, you may find it easier to control access in the Business Settings. The left column shows all the people who have access to your business assets, including admins and employees. Click Add to add additional people or change the permissions of existing users.<\/p>\n<p>Once you have added your administrators, you can create your business page. This page can interact with customers and advertise your products. You can set specific permissions for each user, including age and location restrictions, and even block particular keywords. This way, you can prevent any unapproved posts from taking up space on your Facebook page. Set specific permissions for each user when opening a Facebook business account<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Invite_people_to_your_page\"><\/span>Invite people to your page<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The first step to inviting people to your page on Facebook business account is to choose the right method to send invitations. Facebook offers a &#8220;suggest to friends&#8221; feature. Select this option and a link to your page will appear in the right-hand column of your friends&#8217; pages. However, this method may not be able to reach all of your friends. In fact, it may not even be effective with friends who use Facebook only sporadically.<\/p>\n<p>You can use templates designed for different types of businesses. The Restaurants and Cafes template contains tabs for the menu, special offers, and reviews. Access the templates from the page&#8217;s Settings. The best way to promote your page is to engage with relevant Pages on Facebook and build your community. After creating a Page, make sure to connect with other Pages related to your industry. If possible, post a video about your business and encourage your fans to share it with their friends.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Open a Facebook Business Account When opening a Facebook business account, there are several steps you must take. You need to choose a category and fill in some information about your business. Then, you must add a cover photo and set permissions for different users. Once this is completed, Facebook will suggest the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":12694,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.7 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Open a Facebook Business Account - Zeru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Open a Facebook Business Account\" \/>\n<meta property=\"og:description\" content=\"How to Open a Facebook Business Account When opening a Facebook business account, there are several steps you must take. You need to choose a category and fill in some information about your business. Then, you must add a cover photo and set permissions for different users. Once this is completed, Facebook will suggest the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\" \/>\n<meta property=\"og:site_name\" content=\"Zeru\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-14T06:46:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Open-a-Facebook-Business-Account_12036.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"620\" \/>\n\t<meta property=\"og:image:height\" content=\"248\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Lizzie Yates\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lizzie Yates\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\",\"url\":\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\",\"name\":\"How to Open a Facebook Business Account - Zeru\",\"isPartOf\":{\"@id\":\"https:\/\/zeru.com\/blog\/#website\"},\"datePublished\":\"2022-07-14T06:46:54+00:00\",\"dateModified\":\"2022-07-14T06:46:54+00:00\",\"author\":{\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\"},\"breadcrumb\":{\"@id\":\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/zeru.com\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Open a Facebook Business Account\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zeru.com\/blog\/#website\",\"url\":\"https:\/\/zeru.com\/blog\/\",\"name\":\"Zeru\",\"description\":\"Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zeru.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e\",\"name\":\"Lizzie Yates\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"contentUrl\":\"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg\",\"caption\":\"Lizzie Yates\"},\"description\":\"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.\",\"url\":\"https:\/\/zeru.com\/blog\/author\/writer\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Open a Facebook Business Account - Zeru","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2","og_locale":"en_US","og_type":"article","og_title":"How to Open a Facebook Business Account","og_description":"How to Open a Facebook Business Account When opening a Facebook business account, there are several steps you must take. You need to choose a category and fill in some information about your business. Then, you must add a cover photo and set permissions for different users. Once this is completed, Facebook will suggest the [&hellip;]","og_url":"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2","og_site_name":"Zeru","article_published_time":"2022-07-14T06:46:54+00:00","og_image":[{"width":620,"height":248,"url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/How-to-Open-a-Facebook-Business-Account_12036.webp","type":"image\/webp"}],"author":"Lizzie Yates","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lizzie Yates","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2","url":"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2","name":"How to Open a Facebook Business Account - Zeru","isPartOf":{"@id":"https:\/\/zeru.com\/blog\/#website"},"datePublished":"2022-07-14T06:46:54+00:00","dateModified":"2022-07-14T06:46:54+00:00","author":{"@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e"},"breadcrumb":{"@id":"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/zeru.com\/blog\/how-to-open-a-facebook-business-account-2#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/zeru.com\/blog"},{"@type":"ListItem","position":2,"name":"How to Open a Facebook Business Account"}]},{"@type":"WebSite","@id":"https:\/\/zeru.com\/blog\/#website","url":"https:\/\/zeru.com\/blog\/","name":"Zeru","description":"Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zeru.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/61005d9ec00b94bc50fbaf11b78aa55e","name":"Lizzie Yates","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zeru.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","contentUrl":"https:\/\/zeru.com\/blog\/wp-content\/uploads\/19-150x150.jpg","caption":"Lizzie Yates"},"description":"A content marketing strategist with the Zeru team for a little over 5 years, Lizzie Yates specializes in everything digital media with a particular focus on social media and technology. Her passion? To follow how the social media sites like Instagram, YouTube, Facebook, Twitter, and TikTok are maturing over time, and what businesses can do to keep up. She shares her insights on our blog in a true outpouring of knowledge and expertise. Her knowledge about technology and social media is vast, and she is always willing to share her insights with businesses to help them stay up-to-date with the latest trends.","url":"https:\/\/zeru.com\/blog\/author\/writer"}]}},"_links":{"self":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/12036"}],"collection":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/comments?post=12036"}],"version-history":[{"count":1,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/12036\/revisions"}],"predecessor-version":[{"id":12040,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/posts\/12036\/revisions\/12040"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media\/12694"}],"wp:attachment":[{"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/media?parent=12036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/categories?post=12036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zeru.com\/blog\/wp-json\/wp\/v2\/tags?post=12036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}